Clinical & Professional Marketing Specialist - Sleep & respiratory Care

Clinical & Professional Marketing Specialist:
Driving professional recommendation of the product categories for the assigned internal region of the zone (Triveneto), contributing in developing and executing the professional marketing plans, in alignment with Clinical & Professional Marketing Lead and local Commercial Leader.

Your role:

• Improving the lives of people with sleep & respiratory disorders by providing innovative solutions and products
• Increasing brand preference and customer loyalty with professional stakeholders (indirect channel partners, DMEâs, homecare providers)
• Contribute to profitable growth by driving prescriptions from clinical societies (medical community: physicians, nurses, technicians)
• Engage & educate prof. & clinical societies, customers, and organizations representing patients
• Provide the clinical benefits of Philips products and technical advice and product demos for clinical audiences (prescribers, organizations representing patients, local HCP)
• Participate in local and national events, congresses, etc. and collaborate with Clinical & Professional Marketing Lead.

Inform clinical strategy & provide insight

• Support Marketing Lead to better understand segmentation & key requirement of value space from clinical perspective through engagement with key Markets, KOLs and patient associations

Plan Clinical Roadmaps

• Manages clinical insights & claims roadmap to support prioritization in development, marketing & sales support activities
• Collect and coordinate all the clinical request for studies from local region to allign the Clinical & Professional Marketing Lead.

You're the right fit if:

• Ba/MSc Degree or similar diploma
• 3-5 years experience as Application Specialist in Healthcare industry, preferibly in Sleep/Respiratory segment.
• Deep practical knowledge of clinical and health economics domains such as Pulmonology, Neurology, ENT and Sleep or Cardio Clinicians
• Understanding of Care pathways, and ability to recognize and potentially facilitate removing barriers for future new clinical approach on them
• Problem Solving capabilities. Able to find solutions to difficult or complex issues. Drives continuous improvement via Lean
• Italian and advanced English
• Outstanding business acumen and fast learner
• Financial Knowledge is recommended to understands revenue & margin management
• Good practical ICT knowledge and experience in implementing and using digital solutions in the Connected Care environment.
• Bringing people together and aligning them around common goals; leverages the power of Philips independent from organizational structures and reports
• Champion growth of marketing- and sales colleagues across the organization
• Customer intimacy: driven by a strong external focus
• Problem Solving capabilities. Able to find solutions to difficult or complex issues. Drives continuous improvement via Lean

Geographical area of responsability:

Triveneto, preferibly based in Padova or Verona area.

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If youâre interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.

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