Senior Staff Segment Strategy

Segment Strategy & Market Intelligence
Analyze market trends, customer needs, competitive dynamics, and emerging technologies within the assigned segment.

Identify growth opportunities, priority applications, and key use cases.

Develop market assessments, business forecasts, and segment solution roadmaps.

Define solution portfolio priorities and investment recommendations aligned with segment growth objectives.

Solution Opportunity Management
Gather, evaluate, and prioritize solution opportunities from regional teams, product groups, customers, and ecosystem partners.

Collaborate with Application and Technology Architects to define solution concepts and assess technical feasibility.

Own assigned solution opportunities from initial evaluation through commercialization.

Drive alignment and execution across all stakeholders required to successfully deliver approved solution initiatives.

Prioritize opportunities based on market potential, strategic value, business impact, and portfolio fit.

Business Case Development
Develop business cases and investment proposals for new system solutions.

Assess market opportunity, revenue potential, costs, risks, and expected returns.

Define solution success metrics and commercialization objectives.

Develop investment recommendations and prioritization proposals for management approval

Development Governance & Approval
Prepare development approval packages and executive presentations.

Drive alignment across Architecture, Engineering, Product Groups, Marketing, Sales, and Finance.

Support management reviews and investment decision processes.

Own execution readiness, ensuring resources, stakeholder commitments, and business objectives remain aligned throughout the approval process.

Solution Development Leadership
Oversee solution development from concept to launch.

Represent customer and market requirements throughout the development lifecycle.

Track progress against business objectives, milestones, and market requirements.

Act as the business owner and execution leader for approved solution initiatives.

Drive issue resolution, risk mitigation, and cross-functional decision making to maintain execution momentum.

Escalate resource, priority, or execution risks when required to achieve approved business objectives.

Go-to-Market & Commercialization
Coordinate solution launch activities with Digital Marketing, Regional Solution Marketing, Product Groups, and Sales teams.

Support development of value propositions, marketing collateral, demonstrations, and customer-facing materials.

Monitor solution adoption, market impact, and launch effectiveness.

Partner with regional teams and key customers to validate solution value propositions and commercialization plans.

Monitor post-launch performance and drive corrective actions when business objectives are not achieved.

Key Interfaces
Internal Stakeholders
Application Architects

Technology Architects

Product Groups

Engineering Organizations

Regional Solution Marketing Teams

Digital Marketing

Sales and Business Development

Finance

Executive Leadership Team

External Stakeholders
Customers

Strategic Partners

Technology Ecosystem Partners

Industry Associations

Research Institutions and Universities

Required Qualifications
Degree in Electrical Engineering, Computer Science, Business, Marketing, or related discipline.

8+ years of experience in Product Marketing, Segment Marketing, Product Management, Business Development, or Solution Management.

Strong understanding of system-level solutions and technology-driven markets.

Experience developing business cases and investment proposals.

Demonstrated track record of leading complex cross-functional initiatives from concept through commercialization.

Ability to work effectively across global cross-functional organizations.

Excellent presentation and executive communication skills.

Critical Competencies