Solutions Director

3 giorni fa

, Italia AudienceProject Tempo pieno

Are you our new Solutions Director, Italy?

AudienceProject is looking for a Solutions Director, Italy, to strengthen our commercial team and support our continued growth in the Italian market.

Are you an experienced media and measurement professional who combines strong analytical thinking with commercial instinct? And are you motivated by helping advertisers, agencies, and media owners turn audience measurement into tangible business value? Then, we have an opportunity for a career in a fast-growing scale-up with 100+ employees that collaborates directly with companies such as Heineken, L'Oréal, LVMH, Omnicom Media, Publicis Media, WPP Media, Amazon, Google, Netflix, RTL and Warner Bros. Discovery.

AudienceProject is a leader in independent cross-media measurement, enabling advertisers, media owners and the industry to trust, prove and improve advertising outcomes through a scalable SaaS platform.

Our platform provides advertisers with a unified view of campaign performance, enabling confident omnichannel investment decisions, while providing media owners with comparable, third-party validation to demonstrate the value of their inventory.

Embarking on our second decade of cross-media measurement, we are now looking for a motivated Solutions Director, Italy, to work alongside our commercial team and help translate our measurement capabilities and data into business value for customers and prospects.

You will play an important role throughout the commercial journey, from identifying customer needs and supporting strategic pitches to demonstrating the platform, developing proposals, identifying growth opportunities and helping customers maximise the value of AudienceProject.

Joining AudienceProject will give you a front-row seat in the rapidly evolving media and measurement industry and the opportunity to work with some of the world's largest advertisers, agencies and media owners. You will also become part of our global Solutions team, collaborating across markets to bring the right expertise to our most important commercial opportunities.

What you will do

You'll be instrumental in showcasing our technical capabilities that unlock revenue and deepen client value - particularly in the IT market. This is a hands-on role for someone who thrives on complexity and wants to make a visible mark at a high-growth, fast-paced measurement leading platform in ad tech.

Working closely with our Italian sales team and colleagues across Product, Data Science and Customer Success, you will help ensure that AudienceProject's solutions are aligned with customers' strategic priorities, workflows and business objectives.

Your key responsibilities will include:

  • Partner with the Italian sales team on strategically important opportunities, including customer presentations, pitches, workshops and analyses
  • Understand and analyse prospective customers' strategic situations, measurement needs and business processes, and demonstrate how AudienceProject can create value within them
  • Present and demo the AudienceProject platform, translating measurement metrics, outputs and capabilities into clear business outcomes for customers
  • Help frame, develop and present proposals, RFIs, pilots and other strategic sales materials
  • Design and support pilot projects, including analysing results, contextualising findings and presenting recommendations to customers
  • Coordinate relevant input from Product, Data Science and other teams to ensure proposals and presentations address the customer's objectives and use cases
  • Identify opportunities to grow existing customer relationships through additional platform usage, cross-media measurement, brand lift studies and other AudienceProject solutions
  • Support Customer Success on strategically important retention initiatives, including QBRs, demonstrating ROI and helping customers derive greater value from AudienceProject's data
  • Contribute insights from customers and the Italian market to relevant product and go-to-market discussions
  • Collaborate with the global Solutions team, sharing expertise and supporting important opportunities across markets where relevant

Who you are

We are looking for someone who combines deep knowledge of media and audience measurement with analytical strength, commercial understanding and the ability to communicate complex ideas clearly.

You bring:

  • At least 8 years of relevant experience within media, advertising, audience measurement, market research, ad tech, analytics or consulting
  • Deep knowledge of audience measurement and the metrics used to evaluate media and advertising performance
  • A strong understanding of how advertisers, agencies and media owners use measurement and insights to inform business and investment decisions
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