Product And Oem Manager
5 giorni fa
Offerta
Azienda
Un'importante realtà italiana, leader nel mercato del noleggio auto a lungo termine e delle nuove formule di mobilità. L'azienda opera su tutto il territorio nazionale, con espansione internazionale, e ha l'obiettivo di offrire soluzioni di mobilità innovative e digitali, supportate da un servizio clienti completo e dedicato sia a privati che ad aziende.
Offerta
Il/la Product Manager, che risponderà al CEO, sarà responsabile della definizione delle strategie di prodotto, inclusi tecnologia, servizi, prodotti di noleggio e offerta di veicoli, in linea con gli obiettivi di lungo termine e il posizionamento di mercato dell'azienda. Il ruolo prevede la creazione di una roadmap strategica che guidi l'azienda verso nuove opportunità di crescita e la gestione completa del ciclo di vita del prodotto, dal concept al go-to-market.
Main Responsibilities:- Ideazione e definizione di una strategia di prodotto che comprenda servizi di mobilità e promozioni, costruendo una roadmap che delinei obiettivi a lungo termine e priorità.
- Mappare e analizzare le esigenze del mercato attraverso ricerche strutturate su trend, concorrenza e raccolta dei feedback da clienti e rete commerciale.
- Collaborare con i team di Marketing, Technology, Sales, Finance e Operation per assicurare che le strategie di prodotto siano allineate con gli obiettivi aziendali.
- Monitorare le performance del prodotto durante tutto il ciclo di vita, apportando modifiche strategiche basate sui dati raccolti e gli obiettivi aziendali.
- Gestire il Team Product & OEM, sviluppando e mantenendo relazioni solide con le case costruttrici (OEM) per ottimizzare le performance di prodotto B2B e individuare opportunità commerciali.
- Definire e sviluppare promozioni e prodotti custom attraverso partnership e soluzioni NLT (noleggio a lungo termine) personalizzate.
- Assicurare che la piattaforma aziendale sia alimentata con autoveicoli in linea con le esigenze del mercato e gli obiettivi aziendali.
- Fornire supporto e formazione alla rete vendite su promozioni, trend di mercato e caratteristiche delle vetture, promuovendo una cultura di prodotto che massimizzi l'efficacia commerciale.
- Incremento e mantenimento della marginalità del prodotto.
- Aumento del tasso di soddisfazione in termini di customer experience.
- Creazione e implementazione di una strategia di prodotto efficace.
- Diffusione di una cultura di prodotto all'interno dell'azienda.
Competenze ed esperienza
- Esperienza minima di 5 anni come Product Manager in aziende di servizi.
- Ottime capacità relazionali, negoziali e di networking.
- Visione strategica nello sviluppo di prodotti e servizi per aumentare la redditività aziendale.
Completa l'offerta
Ottima opportunità di carriera. Una profonda passione per il mondo automotive sarà considerata un elemento preferenziale, arricchendo ulteriormente il profilo del candidato ideale e contribuendo a un maggiore coinvolgimento e dedizione nel ruolo.
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