Brand Manager
6 giorni fa
BPOD is a new brand born with the aim of improving the existence and life of human beings on our planet, celebrating biodiversity and strengthening the bond between man and nature. BPOD is the first consumer brand from SAES, a material science company pioneering advanced applications and materials to enable and promote the protection of Planet Earth. At SAES you will have the opportunity to work on ambitious projects to grow BPOD brand, collaborating with internal development teams and external partners across Europe. Your key responsibilities will be: The Brand Manager is responsible for overseeing all the operations regarding BPOD brand and its projects. The Brand Manager reports directly to the top management. In the role of Brand Manager, you will take responsibility of the brands P&L, budget, forecasts and overall execution of Marketing & commercial strategies, including new launches, campaigns, events, press coverage, retail development and any special project. Brand, product and marketing strategy will be set and reviewed every three months with the top management. Your focus will be actuation of brand strategy and management, media ownership, KPI analysis, finance and P&L mastery and team management. In the specific you will: - Develop and deliver country-based strategies and launch plans in collaboration with internal key stakeholders and external partners (e.g. media agency). - Follow all day-to-day operations for brand functioning. - Own the brand budget, ensuring effective and accurate budget management. - Develop and test product growth strategies (including pricing, advertising, and product launches) to help our products flourish to their full, market-leading potential. - Select, build and oversee commercial partnership to grow the presence of the products in retail and online stores. - Manage existing growth activities (including performance marketing, re-engagement, events, influence marketing). - Study the market and competition intensely and identify new strategies to help our products and brands reach ever-increasing heights. - Support in a proactive way all key processes, including Annual Strategic Plan, Monthly/Quarterly Business Review. - Have full control of Brand Health status (Market Share, Brand KPIs, Panel Data, what worked/what needs to be improved). Requirements - Curiosity and willingness to experiment are a must, along with a passion and an hands on work approach. - 3-5 years of experience in a Project Management role. - Good marketing mix knowledge and previous experiences with digital marketing, events planning. - Knowledge of Financial and Commercial dynamics. - Insights-led thinking with strong analytical skills. - Global Mindset, and proven ability to effectively communicate and manage diverse, geographically dispersed teams. - Fluent in English and Italian, with good written and verbal communication skills. What we offer - Full-time, permanent contract with salary commensurate with experience. - An entrepreneurial team and environment. You'll work in small, result-oriented, autonomous teams. - An exceptional opportunity for growth in a multinational group. - Great chance to travel for work around Europe. - Two days smart working per week agreed with direct superiors. Our Commitment to Diversity At SAES Getters, we are committed to fostering a workplace that embraces all aspects of diversity and inclusion and where practices are equitable to ensure our people experience a sense of belonging. We respect and demand respect for all forms of culture, religion, gender identity, and personal preferences. We do not tolerate discrimination of any kind. You will be encouraged to bring your whole self to work and be supported to perform at your best. #J-18808-Ljbffr
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