Marketing Automation Specialist

3 settimane fa


Milano, Italia Edenred Italia S.r.l. A tempo pieno

Marketing Automation Specialist Take a step forward and let Edenred surprise you.
Every day, we deliver innovative solutions to improve the life of millions of people, connecting employees, companies, and merchants all around the world.
We know there are hundred ways for you to grow. With us, you will expand your skills in a multicultural, challenging, and dynamic environment.
Dare to join Edenred and get ready to thrive in a global company that will offer you endless opportunities.
Edenred is all about meritocracy. You come as you are, and you contribute. Indeed, the Edenred Group recognizes, recruits and develops all talents and singularities.
We are committed to preventing all forms of discrimination and to providing all our candidates with equal opportunities regardless of their gender and gender expression, disability, origin, religious belief and sexual orientation or any other criteria.
YOU WILL VIBE WITH US
La risorsa ricercata è un* Marketing Automation Specialist , che verrà inserit* nella Business Unit Marketing a supporto della realizzazione e analisi di campagne digitali destinate a clienti, beneficiari e partner commerciali di Edenred.
Principali attività:
Gestione di attività di marketing automation: email marketing (estrazioni e segmentazioni, invio, report post campaign)
Raccolta, definizione e analisi dei requisiti funzionali per la progettazione dei customer journeys e dei flows di comunicazione
Gestione e ottimizzazione di campagne multicanale (email, sms, push notifications) mediante l’uso di piattaforme di marketing automation
Supporto tecnico per il corretto utilizzo delle soluzioni tecnologiche
Report e analisi: definizione e implementazione di logiche, requisiti e KPI per il monitoraggio e l'analisi delle campagne marketing, in collaborazione con il Team Business Intelligence
Sviluppo di attività di marketing finalizzate a supportare la strategia commerciale
Costruire piani di comunicazione orientati ad informare e stimolare l’utilizzo dei servizi Edenred.
WE WILL VIBE WITH YOU
Passione per il cliente, rispetto, immaginazione, semplicità e spirito imprenditoriale sono i valori che ricerchiamo nelle nostre persone. Se ti riconosci ed hai voglia di metterti in gioco in un ambiente stimolante e multinazionale inviaci la tua candidatura e diventa anche tu un* Edenreder
Principali requisiti:
Almeno 2 anni di esperienza nel digital marketing
Eccellente padronanza di excel e power point
Esperienza diretta su piattaforma di marketing automation (es. Salesforce marketing cloud, Adobe campaign, Oracle Responsys, Hubspot, Contactlab)
Ottime capacità di analisi (kpis, uso di tool di web analytics come GA4 e Power BI)
Buone capacità di organizzazione e problem solving
Autonomia e capacità di lavorare per obiettivi, dinamismo e proattività
Buona conoscenza della lingua inglese
OTHER DETAILS
Sede di lavoro: Milano (con possibilità di smart working 10gg/al mese)
Contratto a tempo indeterminato
Ral: commisurata all’esperienza
Benefit: ticket restaurant, pc aziendale, smartphone aziendale, piano welfare dedicato
Apply now and Vibe with Us

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