Branch Manager/senior Manager

Full time - Permanent
Founded in 2010, POP MART is a market-leading entertainment company and a global champion of designer toy culture. Through global artist development, IP operations, and designer toy culture evangelism, we have built an integrated platform covering the entire designer toy value chain. Besides our original and iconic IPs such as Molly, Hirono, Skullpanda, and LABUBU, POP MART collaborates with top-tier toys and lifestyle brands including Disney, Universal Studios, and Sanrio to create collectible art toys featuring their iconic characters.
As part of our strategic growth initiatives, we are focused on expanding our retail network into additional high-potential markets across Europe, continuing to strengthen our brand's position in the region.
For more information, please visit and our LinkedIn Career page.
Receive structured customer service, retail operations, and product training
Comprehensive training and development programs
Regular team social events
The Area Manager will be responsible for overseeing all POP MART stores in Italy, ensuring seamless daily operations, sales performance and an exceptional customer experience. This is a hybrid role that requires a hands-on approach to store management while also supporting broader retail operations in Italy.
Operations & Store Performance
Oversee daily operations of all existing and upcoming store locations in the Italian market, ensuring operational excellence, efficiency, cleanliness and high service standards
Conduct regular store visits and audits to assess performance, service quality, visual standards and operational compliance
Monitor sales performance, analyse trends and KPIs and identify areas for improvement
Develop and implement strategies to optimize revenue, profitability, labor efficiency and cost control
Contribute to the development of annual business plans and budgets for the area, tracking performance against targets
Report regularly on area performance, risks and opportunities to senior management
Merchandising & Inventory
Support store teams in executing merchandising plans, product launches and marketing initiatives
Ensure consistent and appealing product displays aligned with brand guidelines
Oversee inventory flow, stock control, availability and loss prevention, working closely with Supply Chain teams
Support the recruitment, onboarding and training of store managers and store-level staff
Customer Experience & Compliance
- Ensure compliance with company SOPs, operational policies, safety standards and local retail regulations
Work closely with internal teams such as Marketing, HR and Supply Chain as well as external stakeholders to continuously improve store operations and execution
5+ years of experience in retail operations with responsibility over multiple store locations, preferably within flagship or high-traffic retail environments
~ Proven leadership experience with a strong track record in recruiting, coaching, motivating and developing store managers and store teams
~ Solid business acumen with demonstrated ability to analyse sales performance, KPIs and financial data, including Opex management and cost control
~ Strong operational background with hands-on experience in daily store operations, operational excellence and customer experience enhancement
~ Ability to translate data insights into concrete strategic and operational improvements in a fast-paced retail environment
~ Good understanding of visual merchandising principles, inventory management, loss prevention and retail compliance
~ Proficiency in Microsoft Excel, PowerPoint and retail analytics tools
~ Fluency in Italian and English, any other European language is a plus
~ Familiarity with the Italian retail market and flagship store operations
Experience in supporting new store openings and retail expansion projects