Product and Content Marketer

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Product and Content Marketer based in Italy.

In this role, you will shape the voice and market presence of an innovative AI technology business, transforming complex research and technical breakthroughs into compelling content that resonates with developers, researchers, and enterprise audiences. You will take ownership of product marketing and content initiatives, from launch strategy and technical storytelling to social media campaigns and commercial positioning. Working closely with AI researchers, engineers, and business teams, you will translate sophisticated concepts into clear, engaging narratives that demonstrate real-world value. You will also build and grow strategic social channels, drive meaningful conversations within the AI community, and use performance insights to continuously refine your approach. This is an opportunity to combine technical curiosity, exceptional writing skills, and creative execution in a fast-paced environment at the forefront of artificial intelligence. You will have significant autonomy, direct impact, and the opportunity to help shape how emerging AI technologies are understood and adopted.

Accountabilities:

• Own the complete lifecycle of major product and research launches, from technical positioning and messaging to launch blogs, landing pages, documentation walkthroughs, and distribution strategies.
• Translate complex AI research, scientific papers, model training results, and benchmark evaluations into accessible, engaging, and technically accurate content for a broad range of audiences.
• Collaborate closely with researchers, engineers, and cross‑functional teams to identify key insights and develop compelling narratives that communicate the value and impact of technical innovations.
• Develop strategic product positioning, competitive battlecards, technical one‑pagers, and sales enablement materials for the core product portfolio, covering adaptive data, intelligence, and interfaces.
• Lead content creation and distribution across multiple channels, ensuring consistency between social media campaigns, long‑form articles, product documentation, and developer announcements.
• Build and manage a strong social media presence, particularly on X (formerly Twitter) and LinkedIn, by developing platform‑specific content and engaging with relevant AI, machine learning, and developer communities.
• Monitor industry conversations and emerging trends, participate in relevant discussions with meaningful technical insights, and strengthen visibility around continual learning and adaptive AI systems.
• Create diverse content formats, including technical breakdowns, founder‑led posts, product demonstrations, case studies, blog articles, and short‑form social content.
• Track and analyze content and platform performance, including reach, engagement, audience quality, and downstream traffic, using insights to continuously optimize communication strategies.
• Experiment with new content formats and distribution approaches, identify what resonates with target audiences, and prioritize initiatives that generate measurable impact.
• Respond quickly to significant product releases, research developments, and industry discussions, ensuring timely and relevant communication.
• Establish and maintain consistent editorial standards and messaging across all marketing and communication touchpoints.

Requirements:

• At least 4 years of professional experience in product marketing, technical content creation, developer marketing, or a related field, including a minimum of 2 years working in AI, machine learning, or developer tools.
• Proven track record of creating and publishing high-impact technical content, product launch narratives, and social media campaigns that generate measurable engagement and audience growth.
• Demonstrated experience building, managing, and growing strategic social media channels, particularly X (formerly Twitter) and LinkedIn, ideally within AI, machine learning, developer tools, or open‑source ecosystems.
• Exceptional writing and editorial skills, with the ability to translate complex technical concepts and research findings into clear, compelling, and credible messaging.
• Strong understanding of different content formats and platform dynamics, including technical social media threads, LinkedIn thought leadership, long‑form articles, and short‑form video storytelling. &