DIGITAL MARKETING

13 ore fa

Cremona CR, Provincia di Cremona; Lombardia, Italia Corteva Tempo pieno
Overview In this role you will drive data-informed marketing and communications to connect Corteva's innovations with farmers' needs. You'll collaborate with local sales, product marketing, and external partners to execute Italy-focused campaigns and digital content. You will manage Italian web content, measure performance, and optimize touchpoints across digital channels, while aligning with global best practices. This position offers a hands-on chance to shape customer journeys and boost product awareness in a meaningful agribusiness context. Responsabilità Manage and update Corteva Italy websites and assets; oversee SEO and align content with central initiatives Design and track marketing campaigns; measure performance metrics and report to stakeholders Coordinate with marketing agencies to implement Italy-specific tactics and campaigns Develop integrated customer journeys across digital and physical touchpoints with consistent messaging Translate technical product information into customer-centric communications for diverse audiences Collaborate with global teams to reuse assets and share best practices Requisiti fondamentali ~3+ years of relevant experience ~ Bachelor/Master in marketing, communication, media or related area ~ Flexible and highly organized with strong multitasking and stakeholder management ~ Strong project and time management skills; self-motivated with minimal supervision ~ Proven ability to deliver results in a cross-functional environment ~ Interest in emerging digital marketing practices; experience with digital marketing tools a plus (Adobe Experience Manager, Eloqua, SharePoint, Google AdWords) ~ Excellent verbal and written English communication skills; ability to build relationships ~ strong communication skills ~ collaboration and teamwork ~ adaptability and multi-stakeholder coordination ~ Adobe Experience Manager CMS ~ Eloqua ~ SharePoint