Publisher Acquisition Manager Italy

6 ore fa

EmiliaRomagna, Italia Buscojobs A tempo pieno

Job Description

MGID was founded in 2008 and is one of the leading companies in native advertising. We enable our media partners to monetize their audience and help brands to promote their services and goods effectively.

MGID offers a range of integrated solutions covering the promotion process every step of the way; we offer services ranging from planning out the marketing strategy to its thoughtful implementation and optimization.

Our clients include major international brands like Renault, Dominos, Airbnb, PizzaHut, Qatar Airlines, and many others including media organizations and web agencies.

MGID is :

  • A proprietary Highload service that delivers 185 billion advertisements to 850 million unique users in more than 70 languages;
  • The winner of multiple AdTech awards for innovation and product quality;
  • A workforce of 700 employees operating from offices in the US, Europe, and Asia.

What will you do :

  • Deal with different types of publishers and their hierarchy of employees to close on the possible partnership;
  • Complete daily tasks assigned like calling potential publishers, conducting online as well as offline meetings, updating HubSpot, informing internally on help required to close the deals, and keeping in touch with closed partners to help and maintain long-term associations;
  • Achieve monthly, quarterly, and annual targets;
  • Perform as per the KPI assigned on a periodic basis;
  • Use our product strengths and product specifics to create custom proposals of solutions to clients and publishers;
  • Utilize workable knowledge about strategies for client attraction and retention;
  • Monitor market changes and proactively inform the team leader on any business/competitor/partner news and all upcoming circumstances (e.g. global/regional demand/cpc drop) and other issues that can affect the publisher's revenue.
  • Develop and maintain close and effective relationships and networks with both existing and potential new clients in the region as well as different types of adTech related entities;
  • Organize working processes with clients to maximize revenue and minimize losses for the company;
  • Perform lead generation activities and use various lead generation tools like Similar Web, Red Volcano, Alexa, Public etc.;
  • Evaluate priority ad placement rates and formats of the ads considering website layout for all Tier types;
  • Create necessary documents: presentations, financial and business proposals (approved by team leader), commercial offer letters, nonexclusive agreements on Revenue Share basis;
  • Facilitate idea generation of new ad types and formats/features that can be interesting to the local Internet advertising market;
  • Represent the company during important industry events, targeting and attending conferences to sign new partners and/or solidify existing relationships;
  • Support other partnership activities as needed;
  • Work closely with the clients' team to ensure a successful ad code & tech implementation together with the Account Manager.

Requirements

Who you are :

  • 3 years of experience in publisher acquisition and development;
  • Ability to ideate and innovate the Publisher Acquisition strategies and adaptability as per market dynamics;
  • Business development experience and a great network within the native and publisher industry;
  • Knowledge of various monetization opportunities for the publishers and revenue models, market understanding, competition mapping, Native Advertising Technology and its possibilities and limitations;
  • Experience with Native Players will be an added benefit;
  • Experience with working with publishers, content websites, media groups, app developers, tech companies, and networks from Italy;
  • Good relationship with publishing market and strong network;
  • Familiar with publishers' strategy, business operations/model and their main challenges and pains;
  • Strong understanding of revenue generation strategies/action plans from the technology partner/vendor side;
  • Knowledge of the publishers' ecosystem in the market of the respective GEO;
  • Knowledge of dedicated approaches on how to work with clients from appropriate categories and traffic sources;

Will be a plus :

  • Experience with AdTech/MarTech;
  • Prior experience with any well-known native platforms, Ad Serving platforms, Publisher alliance, Programmatic monetization;
  • Knowledge and experience with Analytics platforms and tools;
  • Familiar with CRM tools to track activities and report results.

Advanced English

Join MGID, a company known for its results-driven culture and drive for innovation in AdTech. As part of our team, you will feel supported, connected, and have the flexibility you need to thrive in both your personal and professional life.

We value your background, ideas, enthusiasm, and desire to improve every day.

Get to Know MGID :

A proprietary Highload service that delivers 185 billion advertisements to 850 million unique users in more than 60 languages;

The winner of multiple AdTech awards for innovation and product quality;

A dedicated team of 700 colleagues operating from offices in the US, Europe, and Asia;

A passion for cutting-edge technologies and a seamless vertical structure that allows regional teams to exchange skills and development practices.

MGID is an equal opportunity employer. We value our colleagues for who they are, no matter what they look like, where they come from, or what language they speak.

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