Director of Brand, Content and Communication
13 ore fa
Pavia PV, Provincia di Pavia; Lombardia, Italia
Sephora
Tempo pieno
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Overview In this role, you will lead Sephora's communication strategy across social, content, PR, and events to reinforce brand positioning and business priorities. You will shape high-impact content and editorial plans, coordinating with media and agencies to balance organic and paid visibility. You'll drive influential partnerships and orchestrate communications around launches and activations, ensuring consistency across channels. You will build and guide a multi-disciplinary team to deliver cohesive narratives that amplify Sephora's mission of belonging and inclusivity.
Retribuzione / Benefits
Annual Convention and team buildings
flexible hours / smart working
discounts on Sephora and LVMH products
free beauty product gifts
tailored welfare offers
competitive benefits under company policies
Responsabilità
Define and lead content and social media strategy across touchpoints, aligning with brand and business goals
Oversee content creation, curation, and adaptation for local and international assets
Plan editorial calendars and social media productions, including special projects
Coordinate paid media with Media teams and agencies to amplify key initiatives
Lead PR, influencer, and events activities, selecting partners and formats to meet objectives
Ensure consistent brand narratives across media, social, e-commerce, and CRM channels
Manage communication budget and optimize investments
Provide leadership for selected consumer-facing events and retail moments
Collaborate across Marketing, Sales, Merchandising and other functions to maximize impact
Requisiti fondamentali
~7+ years in a similar role
~ Strong understanding of communication strategies, branding, social media, PR, and media investments
~ Proven success in developing and executing large-scale communication projects
~ Strong leadership skills to manage and empower a team
~ leadership
~ results-oriented
~ proactive
~ social media strategy
~ content strategy
~ PR and influencer relations