Digital Strategist
5 giorni fa
Spring Studios Milan is looking for a Digital Strategist with great experience in the luxury and lifestyle sectors.
This role will answer directly to the Chief Strategy & Insight Officer at Spring Milan and will work closely with all the internal departments.
RESPONSIBILITIES
- Analysis and understanding of the reference context through competitor research and monitoring digital and social communication trends.
- Development of strategies by creating storytelling that includes various touchpoints according to the objectives to be achieved.
- Identification of target audiences based on the client.
- Creation of presentations and decks illustrating the developed strategy.
- Development of an editorial plan aligned with the defined strategy.
- Analysis of digital and social metrics.
- Coordination with the ADV Specialist for the implementation and evaluation of content and results.
- Ideation of influencer marketing strategies with innovative activities and mechanics.
- Collaboration with the creative, production, and events teams to optimize strategies and activities.
- Client management: leading regular client updates, presenting reports, and participating in calls and meetings.
- Demonstrate initiative and resourcefulness to meet project milestones, internal team needs, and client expectations.
Requirements:
- Minimum 4 years of experience in the same role working in a creative agency.
- Ability to conduct in-depth research to understand market trends.
- Curiosity and constant updating on trends, technological innovations, and pop culture.
- Ability to work on multiple projects simultaneously and proactively.
- Aptitude for copywriting in both Italian and English.
- Familiarity with major digital tools and platforms: Facebook, Instagram, X, Pinterest, LinkedIn, TikTok, YouTube, Google, etc.
- Knowledge of the constantly updated policies of various social channels.
- Knowledge and use of analysis and monitoring tools.
- Ability to interpret the insights of various channels.
- Background in fashion, beauty, luxury, design, art, and lifestyle.
- Bachelor’s degree or equivalent work experience.
- Excellent communication skills; must be able to communicate well with colleagues from various departments and offices, freelancers, and clients.
- Remain calm under pressure.
- Legally eligible to work in Italy.
TO APPLY
All applications must have an online portfolio to review and a CV.
Please apply by clicking here .
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