Head Of Brand Marketing

2 giorni fa
Monza, Provincia di Monza e Brianza; Lombardia, Italia Deliveroo Tempo pieno
Overview In this role you will lead the Italian Integrated Marketing planning and orchestration of 360 campaigns, aligning central direction with local insights to deliver data-driven plans. You'll coordinate planning, budgeting, and calendar governance, while partnering with cross-functional teams to track performance and optimize outcomes. The position sits in the Milan team, combining strategic thinking with hands-on execution in a hybrid setup. Retribuzione / Benefits hybrid work arrangement Own integrated marketing planning for the Italian market, turning central direction and local insights into a cohesive plan and shared calendar Synthesize performance data and market intelligence to inform priorities and validate assumptions Maintain the shared marketing calendar as the single source of truth and ensure alignment with strategy and objectives Monitor deliverables against objectives, consolidate marketing investment visibility, and run post-campaign reviews for actionable learnings Influence cross-functional teams and arbitrate conflicting local and central priorities across initiatives Data fluency and analytical rigor Experience in integrated marketing planning and end-to-end 360 campaign orchestration Stakeholder management and influence in a matrix environment Prioritisation, risk anticipation, and dependency management Cross-functional collaboration Data analysis and interpretation Performance tracking and reporting Integrated marketing planning and programme management

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