Costa / Water Sports Social Media - English Speaker

2 settimane fa

Milano, Lombardia, Italia LUXOTTICA A tempo pieno
Costa / Water Sports Social Media - English speaker

Date:
May 6, 2023
Location:Milano, IT
WHO WE ARE

  • We are EssilorLuxottica, a global leader in the design, manufacture and distribution of ophthalmic lenses, frames and sunglasses. The Company brings together the complementary expertise of two industry pioneers, one in advanced lens technologies and the other in the craftsmanship of iconic eyewear, to create a vertically integrated business that is uniquely positioned to address the world's evolving vision needs and the global demand of a growing eyewear industry.
  • With over 180,000 dedicated employees in 150 countries driving our iconic brands, our people are creative, entrepreneurial and celebrated for their unique perspectives and individuality. Committed to vision, we enable people to "see more and be more" thanks to our innovative designs and lens technologies, exceptional quality and cuttingedge processing methods. Every day we impact the lives of millions by changing the way people see the world.
    JOB SCOPE AND MAIN RESPONSIBILITIES
  • We are looking for an experienced Social Media, who will be part of the Global Social EssilorLuxottica team, working on the Costa brand, with a focus on onwater activities.
    AREAS OF RESPONSIBILITIES AND RELATED ACTIVITIES
  • Definition of editorial pillars and social media strategy, in alignment with the Costa in allignment with the Costa brand marketing team.
  • Community management and daily interaction with the Costa community
  • Identify the trends inside the community and propose dedicated strategies
  • Identify external trends and actively jump on them
  • Be proactive in searching and interacting with the social conversations related to glasses and influencers, not happening on the brand profiles
  • Reporting on performance of social assets and media campaigns
  • Set benchmarks and Identify best practices
  • Manage the relationship with the media agency in the execution of the media strategy
  • Work closely with PR to identity the talents to activate new profiles and nurture the ambassadors

NETWORK OF INTERACTION

INTERNAL :
The Social Media will communicate with internal stakeholders (e.g. brand marketing team, ecommerce & social commerce team, media team, PR team, content team, CRM team) to identify needs and evaluate business solutions, in alignment with the Social Brand Lead.

EXTERNAL :


The Social Media will manage the relationship with external agencies for the execution of ad hoc projects, like productions & talents involvement.


TECHNICAL SKILLS - PROFESSIONAL KNOWLEDGE

  • Proven experience in social media & community management and in the definition of the Social Editorial Plan
  • Project management
  • A passion for water sports (fishing, board sports, sailing, kayaking, underwater). A professional experience in this field would be a plus.
  • Excellent knowledge of the English language (being mother tongue would be a plus)
  • Determination to achieve objectives, flexibility, enthusiasm, proactiveness, ability to propose new ideas, problem solving, attention to details, analytical skills, and teamwork attitude
  • Great passion for the digital world
  • Constant updating on the stateoftheart and the evolution of social media
  • Ability to develop content strategy

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