Marketing Specialist

Get AI-powered advice on this job and more exclusive features.At Global Blue, we firmly believe that enhancing the shopping experience drives performance.Our mission is to seamlessly connect shoppers and brands worldwide by simplifying the shopping experience and boosting retailer performance. With over 40 years of industry expertise, we have pioneered Tax Free Shopping and expanded into the Payment and Post-Purchase business.As a technology partner, we lead our industries with innovative technology and data-driven insights, bringing unparalleled value at every touchpoint along the shopping journey. We support retailers in handling over 35 million Tax Free Shopping transactions every year and our payment partners in elevating the experience of more than 31 million transactions worldwide. Our post-purchase solutions also cater to the needs of over 47m e-commerce shoppers. Listed on the New York Stock Exchange, we generated €20bn Sales in Store and €311M revenue in FY 2022/23.Our diverse community of over 2,000 employees represent more than 80 nationalities across 53 countries. At Global Blue, we cultivate a culture of empowerment, encouraging our teams to collaborate and support one another.Together, we innovate, create, and strive towards a brighter future for the businesses we serve. With Global Blue, enjoy the journey.Your roleThe Marketing Specialist supports the Marketing Sales team in the daily management of marketing initiatives and client activities. The role ensures smooth execution of back-office processes — including contract management, reporting, and preparation of marketing materials — while contributing to the overall efficiency and quality of the team’s commercial operations.Main duties and responsibilitiesContract Management: prepare and manage marketing agreements and related administrative documentation, ensuring accuracy and compliance with internal procedures.Sales Support: assist the Marketing Sales team in creating client proposals, presentations, and commercial offers.Data & Analysis: collect and analyze campaign and sales data, providing reports and insights to support performance tracking and business decisions.Material Preparation: coordinate the creation and updating of marketing materials and visuals for marketing campaigns and case studiesCRM & Database Management: update and maintain client and campaign data in the CRM system, ensuring accuracy and timely information.Internal Coordination: liaise with Finance, Legal, and Operations teams to ensure alignment on processes and deadlines.Market Research: support the team in monitoring market trends, competitor activity, and new opportunities.Administrative Support: handle internal requests, filing, and other back-office tasks to ensure efficient workflow.Background and EducationExperience: 1–3 years of experience in marketing, sales support, or administrative roles (experience in B2B or service industries is an advantage).Education: Bachelor’s degree in Marketing, Communication, Business, or a related field.Analytical Skills: ability to handle and interpret data with accuracy and attention to detail.Organizational Skills: structured, precise, and capable of managing multiple priorities and deadlines.Communication Skills: clear and effective in written and verbal communication, with good presentation abilities.Digital Literacy: proficiency in Microsoft Office (especially PowerPoint and Excel); experience with CRM systems or BI tools is a plus.Languages: fluent Italian and good English (spoken and written).Team Spirit: collaborative and proactive, with a strong sense of responsibility and service orientation.Together, we go further:Hybrid work flexibilityHands-on learning in luxury retail, technology, and data-driven marketing.Fun team-building activities, workshops, and social events.Seniority levelEntry levelEmployment typeFull-timeJob functionMarketingIndustriesTechnology, Information and MediaReferrals increase your chances of interviewing at Global Blue by 2x#J-18808-Ljbffr