Digital Communications Specialist
4 settimane fa
DS Smith è il fornitore leader mondiale di soluzioni di packaging in cartone ondulato.
Con sede a Londra, DS Smith opera in 34 paesi impiegando circa 30.000 persone. È grazie alle competenze e alle conoscenze dei nostri dipendenti che siamo in grado di fornire ai nostri clienti un supporto strategico per l'intero ciclo di fornitura del packaging.
Per il nostro Head Office a Vimercate (MB) ricerchiamo una figura Digital Communications Specialist da inserire nel nostro team di Comunicazione e Marketing Italia.
La risorsa sarà responsabile della gestione della comunicazione digitale in linea con la strategia di comunicazione e marketing della Country in accordo con il responsabile di funzione e con le linee guida provenienti da Gruppo.
Nello specifico si occuperà di:
- Sviluppare e gestire Digital campaign e il rispettivo piano editoriale
- Gestire e aggiornare tutti i canali digitali: sito web aziendale, social media (LinkedIn e Facebook) e CRM
- Scrivere e creare contenuti digitali, social media post, landing page, video…
- Gestire i progetti di Paid Marketing (LinkedIn Paid, Google ADS…)
- Sviluppo di email marketing campaign mediante l'uso del CRM
- Collaborare con i colleghi delle diverse Country di Divisione per applicare le best practice SEO-SEM e le relative tecniche di gestione dei contenuti per il sito web
- Monitorare e analizzare l'efficacia delle campagne e delle attività su tutti i canali digitali per massimizzare i risultati e la diffusione dei contenuti, compresa la generazione e il monitoraggio dei lead
- Supportare lo sviluppo e l'implementazione di nuovi progetti e strumenti digitali
- Monitorare le principali metriche digitali rispetto ai KPI attraverso gli strumenti esistenti all'interno dell'azienda e identificare gli strumenti aggiuntivi eventualmente necessari.
Requisiti:
- Laurea in Comunicazione e Marketing o affini
- 4-5 anni di esperienza nel ruolo, preferibilmente in realtà multinazionali o in strutturate agenzie di comunicazione
- Ottime capacità relazionali e predisposizione al team working
- Buona conoscenza nella gestione delle tecnologie digitali e dei social media
- Ottime doti comunicative e di creatività
- Esperienza pregressa nella gestione di progetti
- Proattività e Flessibilità
- Buona conoscenza della lingua inglese
Tipologia Contrattuale: si offre un contratto iniziale a tempo determinato
Località:
Vimercate, (MB)
DS Smith is an equal opportunity employer anddoes not discriminate against any employee or job applicant based on race, political affiliation, religion, nationality, gender, physical or mental health status, disability or age.
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