Beauty Brand Strategist

3 settimane fa

Turin, Italia Seed to Skin Tuscany A tempo pieno

We are seeking an exceptionally skilled Beauty Brand Strategist — someone who lives at the intersection of creativity, science, culture, and strategic thinking. This role is for an individual who not only understands the beauty and skincare landscape, but knows which conversations matter, which trends have depth, and which narratives truly move a brand forward. As our Beauty Brand Strategist, you will shape the voice, vision, and storytelling across all consumer touchpoints. You will translate our brand’s philosophy, heritage, and scientific foundations into compelling narratives that resonate in today’s rapidly evolving beauty space. This role requires a blend of creativity and analytical thinking: an instinct for what is culturally relevant, scientifically credible, and commercially meaningful; the ability to turn insights into content and content into community; and the skill to manage social media not simply as a posting tool but as a strategic engine for brand growth. Responsibilities and Duties: Brand Strategy & Narrative Development Build and refine brand positioning, messaging frameworks, and storytelling pillars. Understand beauty consumer behavior, new ingredient research, dermatological conversations, and wellness trends — and know which ones are worth amplifying. Create long- and short-form narratives rooted in authenticity, cultural intelligence, and scientific credibility. Social Media Strategy & Execution Develop and oversee a cohesive social media strategy across all channels, ensuring consistency in voice, visuals, and brand identity. Ideate and direct content concepts that perform — educational, emotional, scientific, trend-led, and community-building. Track platform shifts, algorithmic changes, and evolving user behavior to keep the brand relevant. Trend Forecasting & Thought Leadership Continuously monitor global beauty, skincare, wellness, and lifestyle trends. Distill emerging topics into actionable strategies: what deserves attention, what aligns with the brand, and what should be ignored. Identify white spaces and cultural moments where the brand can lead the conversation. Creative Direction & Cross-Functional Collaboration Work closely with founders, product developers, marketing, and creative teams to ensure strategic alignment. Guide photoshoots, video direction, and storytelling angles. Support product launches with strategic messaging, content frameworks, and campaign ideation. Requirements: Minimum 5 years in brand strategy, communication strategy, or marketing strategy within beauty/cosmetics (agency or brand side). Deep understanding of social media ecosystems (Instagram, TikTok, YouTube, Meta tools). Strong editorial mindset: able to weave science, nature, and brand values into compelling stories. Strategic thinker with an analytical approach to performance, insights, and content effectiveness. Excellent communication skills, both written and visual. A natural curiosity for ingredients, research, behavioral trends, and the cultural pulse of the beauty industry.

  • Beauty Brand Strategist

    3 settimane fa

    Turin, Italia Seed to Skin Tuscany A tempo pieno

    We are seeking an exceptionally skilled Beauty Brand Strategist — someone who lives at the intersection of creativity, science, culture, and strategic thinking. This role is for an individual who not only understands the beauty and skincare landscape, but knows which conversations matter, which trends have depth, and which narratives truly move a brand...

  • Beauty Brand Strategist

    3 settimane fa

    Turin, Italia Seed to Skin Tuscany A tempo pieno

    We are seeking an exceptionally skilled Beauty Brand Strategist — someone who lives at the intersection of creativity, science, culture, and strategic thinking. This role is for an individual who not only understands the beauty and skincare landscape, but knows which conversations matter, which trends have depth, and which narratives truly move a brand...

  • Beauty Brand Strategist

    3 settimane fa

    Turin, Italia Seed to Skin Tuscany A tempo pieno

    We are seeking an exceptionally skilled Beauty Brand Strategist — someone who lives at the intersection of creativity, science, culture, and strategic thinking. This role is for an individual who not only understands the beauty and skincare landscape, but knows which conversations matter, which trends have depth, and which narratives truly move a brand...

  • LinkedIn Content Strategist

    2 giorni fa

    Turin, Italia Altro A tempo pieno

    A dynamic digital agency in Italy is looking for a Content Strategist to take full ownership of their brand narrative on LinkedIn. You will draft, manage, and execute content strategies, transforming unique stories into engaging LinkedIn posts. The ideal candidate will have proven experience in growing personal brands, strong copywriting skills, and...

  • Media Strategist

    3 settimane fa

    Turin, Italia Kotton A tempo pieno

    Media Strategist – Kotton Sede: Milano (ibrido) Contratto: Consulenza, Collaborazione, Project-based, Chi è Kotton Kotton è un player indipendente che unisce strategia, creatività e tecnologia per aiutare i brand a crescere in modo misurabile. Siamo una boutique dinamica, nata per superare le vecchie divisioni tra media, dati e creatività, e per...

  • Creative Strategist

    4 settimane fa

    Turin, Italia COSMIC | Short-Form AdTech Company A tempo pieno

    COSMIC è l'agenzia leader nel mercato dei video brevi verticali, parte del gruppo Retex. Progettiamo, produciamo e distribuiamo contenuti su piattaforme come TikTok, Instagram Reels, YouTube Shorts e Snapchat Spotlight per brand nazionali e internazionali. Siamo partner ufficiali di TikTok, Meta e Snapchat. Scopri di più sul nostro lavoro. Chi stiamo...

  • Creative Strategist

    4 settimane fa

    Turin, Italia COSMIC | Short-Form AdTech Company A tempo pieno

    COSMIC è l'agenzia leader nel mercato dei video brevi verticali, parte del gruppo Retex. Progettiamo, produciamo e distribuiamo contenuti su piattaforme come TikTok, Instagram Reels, YouTube Shorts e Snapchat Spotlight per brand nazionali e internazionali. Siamo partner ufficiali di TikTok, Meta e Snapchat. Scopri di più sul nostro lavoro.Chi stiamo...

  • Creative Strategist

    4 settimane fa

    Turin, Italia COSMIC | Short-Form AdTech Company A tempo pieno

    COSMIC è l'agenzia leader nel mercato dei video brevi verticali, parte del gruppo Retex. Progettiamo, produciamo e distribuiamo contenuti su piattaforme come TikTok, Instagram Reels, YouTube Shorts e Snapchat Spotlight per brand nazionali e internazionali. Siamo partner ufficiali di TikTok, Meta e Snapchat. Scopri di più sul nostro lavoro.Chi stiamo...

  • Beauty Brand Storyteller

    2 settimane fa

    Turin, Italia beBeeBeautyStrategist A tempo pieno

    We're seeking a visionary expert to craft our brand's narrative, vision, and storytelling. This role requires an in-depth understanding of the beauty and skincare landscape, including current trends and narratives that drive brand growth. The ideal candidate will have expertise in developing comprehensive brand strategies across all consumer touchpoints,...

  • Marketing & Growth Strategist Freelance

    3 settimane fa

    Turin, Italia Cosmico Italia A tempo pieno

    Per un nostro cliente, ovvero un gruppo internazionale composto da vari brand operanti in due aree principali Saas Solutions e Digital Foundational Services, siamo alla ricerca di un* Marketing Growth Strategist Freelance, disponibile in modalità full time e full remote a prendere parte a un innovativo progetto.La risorsa lavorerà su una start-up interna...