K-Way - Head of CRM

20 ore fa

milano, lombardia, Italia BasicNet Tempo pieno

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8+ years of experience in CRM and customer experience.
Proven experience defining and executing CRM strategies within omnichannel retail organizations.
Experience working in both large, structured organizations and smaller, fast-paced environments, combining strategic vision with a pragmatic, hands-on approach.
Demonstrated ability to lead complex cross-functional transformation programs involving Technology, Retail, Marketing and Digital teams.
Strong understanding of customer data, CRM technologies and customer lifecycle management.
Experience with modern CRM and ecommerce ecosystems is desirable.
Experience in fashion, sportswear or premium consumer brands is strongly preferred.
International experience working across multiple markets and multicultural teams is a plus.

Beyond experience, we're looking for someone who can balance strategy with execution.

Is a builder, comfortable creating new capabilities and processes from the ground up.
Combines strategic thinking with a strong execution mindset.
Is highly hands-on and not afraid to dive into day-to-day operations when needed.
Can navigate ambiguity and thrive in a fast-changing environment.
Is comfortable influencing senior stakeholders while working closely with operational teams.
Has excellent relationship-building skills and can effectively bridge business and technology teams.
Is passionate about creating outstanding customer experiences through data, technology and innovation.

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