Programmatic Account Manager

1 settimana fa


milano, Italia Altro A tempo pieno

Overview Programmatic Account Manager at WPP MediaWPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.Role Summary And Impact We are looking for an experienced Account Manager to help develop strategic relationships within world-class media agencies. You will be a thought leader and strategic thinker, helping to evangelize Media Solutions amongst your peers within agencies. You will be responsible for developing deep relationships with internal agencies and clients to ensure optimal adoption of all product features. You will collaborate with a group of quick-witted coworkers and clients who are all passionate about digital media and digital emerging trends. You will engage with our clients in professional and social settings, build relationships and define and implement Solutions which make us unique to our clients.Responsibilities Manage client relationshipsSupport planning teams in defining cross-channel media strategies, with a focus on Programmatic AdvertisingDevelop strong and effective media plans based on client objectivesManage and monitor campaignsParticipate in post-campaign analysisNegotiate effective dealsSupervise insertion order process and ensure adherence to terms and conditionsHandle cancellations and re-allocations in a timely mannerOptimize campaigns based on direction from Campaign Management teamMaintain and report on weekly pipeline of proposals and bookingsTake part in group brainstorming sessions to bring great ideas to lifeRequirements At least 3-5 years of experience in the Media & Advertising sector, preferably in media agencies, tech companies and saleshousesProven experience in Media Planning and Programmatic BuyingPreferably good knowledge of the Connected TV and Advanced TVProficiency in major DSPs (The Trade Desk, Amazon DSP, Google DV360) for data extraction and reportingAdvanced competence in managing and interpreting media performance dataFamiliarity with the principles of cross-channel strategy and strategic integration of online mediaKnowledge of the online and display media landscape, including formats, metrics, and trendsAdvanced use of analysis and reporting tools (e.g., Excel, PowerPoint, BI tools)Degree in Marketing, Communication, Economics, or related fieldsFluent business EnglishStrategic thinker and problem solverOrganized, proactive and ability to develop creative solutionsAbility to negotiateExcellent with numbers and a strong eye for detailLife At WPP Media & Benefits Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.While we appreciate all applications received, only those candidates selected for an interview will be contacted.Please read our Privacy Notice for more information on how we process the information you provide.Seniority level Mid-Senior levelEmployment type Full-timeJob function Sales and Business DevelopmentIndustries Advertising Services#J-18808-Ljbffr


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