Head of Global Marketing Intelligence
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Your Responsibilities
Strategy & Governance: Define and lead the global Marketing Intelligence strategy and governance, establishing common analytical standards, methodologies and KPIs to deliver consistent and actionable insights across markets.
Data & External Intelligence Management: Lead the management and continuous improvement of market, shopper and competitive data, external intelligence providers and AI-enabled analytics to accelerate high-quality business insights.
Business Process Support: Provide standardized, fact-based insights to support category strategy, portfolio optimization, innovation and commercial planning across the organization.
Leadership & Capability Development: Lead and develop the Marketing Intelligence team while continuously strengthening analytical capabilities, tools and ways of working across the organization.
Your Profile
Degree in Business Administration, Marketing, Economics or a related field
Several years of experience in Marketing Intelligence, Market Research or Consumer & Shopper Insights, ideally in an international environment
Proven leadership experience and strong stakeholder management skills
Ability to act as a trusted strategic partner to senior leadership
Strong analytical skills with the ability to translate data into actionable business insights
Strategic, business-oriented and solution-driven mindset
Excellent English language skills; additional languages are an advantage
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