Business Development
1 settimana fa
We, at iVis Technologies SRL, located in Taranto, Italy at via Luigi Corsi n.50, are currently seeking to recruit a Business Development & Marketing Manager to drive its market expansion and brand awareness.
We offer you
- A challenging position in an international innovative and successful company in growth
- Exciting career possibilities within the constantly growing area of medical devices
- An opportunity to become part of a team of dedicated, highly qualified and innovative developers
- Training and personal development in the area of Medical Device and regulated electronics development
- Cooperation in cross-functional project teams with great opportunities to influence the final result from early concept to finished products
- Participation in technology and competence projects
As iVis' Business Development & Marketing Manager, you will be responsible for developing and executing a marketing strategy, identifying key market trends, and leveraging digital tools to enhance brand visibility and commercial engagement.
Skills and experience requiredThe ideal candidate should:
- Develop and execute a comprehensive marketing strategy aligned with iVis' commercial objectives;
- Select and analyze key market trends and competitive positioning to optimize business opportunities;
- Identify and track key performance indicators (KPIs) to measure marketing success and present insights to the board;
- Organize and conduct marketing campaigns and sales presentations via digital platforms, email marketing, and events, including international congresses;
- Utilize social media channels (LinkedIn, Twitter, YouTube, etc.) to enhance iVis' brand visibility and engage with industry professionals;
- Manage website content, SEO, and digital advertising campaigns to generate leads and increase brand awareness;
- Generate and qualify business development leads, stimulating interest in the iVis Suite by effectively communicating its technological advantages over competitors;
- Build and maintain relationships with key opinion leaders (KOLs), distributors, and clients to drive business growth;
- Participate in sales and marketing strategy meetings, providing insights on customer engagement, campaign performance, and market opportunities;
- Prepare and present market analysis reports, leveraging data-driven insights to guide business decisions;
- Monitor and assess customer behavior and feedback to refine marketing strategies;
- Utilize CRM systems (Salesforce, HubSpot, or similar) and marketing analytics tools (Google Analytics, LinkedIn Insights) to track performance and improve conversion rates;
- Collaborate with R&D, clinical, and regulatory teams to ensure commercial messaging aligns with product development and industry standards;
- Coordinate with international distributors and partners to implement localized marketing strategies while ensuring brand consistency;
- Manage the content creation, SEO, and digital marketing initiatives;
- Assist in the development and maintenance of reports on marketing and sales activities;
- Other projects and duties as assigned.
This role requires a candidate with a strong strategic mindset, excellent market analysis capabilities, and hands-on digital marketing expertise.
The contract and salary terms will be determined based on the skills, competences and experience of the candidate.
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