Pr Coordinator Emea

3 giorni fa

Milano, Italia Michael Kors A tempo pieno

**Michael Kors is always interested in hearing from talented, globally-minded individuals with a passion for fashion.
**:
**If you enjoy working in a creative, fast-paced environment, then we would love to hear from you
**:
- "I FEEL really_ LUCKY _to be SURROUNDED by SUCH a GREAT TEAM.
I'm not only GRATEFUL that they've HELPED me_ ACHIEVE _my_ GOALS, _but also that I CAN GIVE them a PLACE WHERE THEY can_ ACHIEVE _theirs.
"_
- MICHAEL KORS
- We have an exciting opportunity for a** PR Coordinator**
**Department overview**:
The PR communications team are responsible for driving the creative development, execution and roll out of the PR/media communications and celebrity strategy across Europe for this dynamic, fast paced and innovative brand.
**Who You Are**:
A self-starter, enthusiastic, hands-on person with a great deal of autonomy
**What You'll Do**:
You will support the PR Manager to develop and deliver the PR strategies across Europe to help build brand awareness and drive traffic within the Communications divisions.
You will work with the European PR Team and closely with the EMEA Brand Marketing, Events, Digital Communications, Wholesale Marketing, Retail Marketing, Ecommerce, Licensing and Franchisee teams to ensure all messaging is cohesive and Omni-channel.
- Assist the PR Department with all European press requests in addition to any samples requests arising internally.
Responsible for booking out samples, coordinating messengers pickups, international shipping and following up to ensure timely return of all samples to avoid possible missed opportunities.
Ensure our presence in all March/September issues
- Being directly responsible for the following countries: Italy, France, Spain, Portugal, Poland, Serbia, Slovenia, Belgium, Croatia, Romania, Latvia, Luxemburg, Lithuania, Croatia
- Support PR Manager and PR Director on all projects & requests
- Creatively develop and execute seasonal and integrated EMEA PR strategies to elevate Michael Kors alongside the PR manager/Director.
To include all business channels: Retail, Wholesale, social and digital
- Update sample loan out/return book.
Merchandise PR showroom, maintaining throughout season and archiving collections as each season ends
- To update regularly forthcoming credits advising line manager in case of any issues in good time
- To send out seasonal collateral (look books, cds, images, etc.)
to press
- Proactively organize press appointments in the showroom
- Assist/support on all lists and invitations for catwalk shows, follow up on press coverage
- Support and communicate across the board with all other relevent MK departments namely marketing, ecomm, digital, sales, VM etc
- Work directly with NY PR in accommodating internal samples requests.
Ensure all requests are received in correct format; check availability and process, following up on all returns to HQ.
- Ensure PR department receives all RTW and accessories line list and price lists at the beginning of each season so that credit information is sent to all titles in timely manner
- Create monthly credit report excel spreadsheets with European credit information and work with PR assistant/intern to properly archive credits each season
- Manage ADV credit chart and make sure all relevent credits are achieved in the relevent books
- Maintain and continue to develop relationship with European press through constant communication in order to gain more credit in regional titles
- Assist in calling and sending personal thank you notes (gifts where applicable) to editors for resulted coverage
- Support in organizing all seasonal press presentations: space set up, catering, flowers, invitations, compile guests list, press kits and follow up with press
- Maintain press database up to date.
**You'll Need to Have**:
- Excellent MS Office: Excel, Word, PowerPoint and Outlook
- Excellent written and verbal communication skills
- Excellent organizational and time management skills with the ability to multi-task and prioritize
- Creativity and imagination
- Strong digital PR background
- Ability to use initiative
- A commitment to keeping up with and researching the continually evolving nature of innovative PR and Marketing Communications, to actively execute these ideas in a timely manner to keep Michael Kors ahead of the game.
**We'd love to see**:
- Flexibility, determination, enthusiasm and the ability to cope well under pressure
- Good teamwork and negotiation skills
- Drive, competence and willingness to learn
- Ability to form relationships with new media contacts
At Capri, we are all responsible for creating a diverse and inclusive workplace.
We try to inspire change and growth within each other and believe success is a result that comes from our differences.
Capri is proud to be an equal opportunity employer committed to inclusivity regardless of age, sex, sexual orientation, gender identity, genetic characteristics, race, color, creed, religion, ethnicity, national origin, ali

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