Brand Manager Innovation

6 giorni fa

Alba, Italia Ferrero A tempo pieno

**Job Location: Alba (CN)**:
**Company description**:
Ferrero is a family-owned company with a truly progressive and global outlook and iconic brands such as Nutella®, Tic Tac®, Ferrero Rocher®, Raffaello®, Kinder Bueno® and Kinder Surprise®. As the love for our brands continues to grow, so too does our global reach. Represented in more than 50 countries, with products sold in more than 170, the Ferrero Group is loved by generations around the world. The secret to our global success? 38,767 dedicated employees who celebrate care and quality to craft a business, careers and brands we are proud of. Join us, and you could be one of them.
**Diversity Statement**:
Ferrero is committed to building a diverse and inclusive culture in which all employees feel welcomed and appreciated and have the same opportunities. We believe all of our people are equally talented in their own way. In nurturing the curiosity and natural abilities of our employees, we provide them, generation after generation, the means to succeed personally and professionally, enabling them to craft their journey at Ferrero. The diversity of our talents is what makes our work environment multicultural, innovative and highly rewarding.
**About the Role**:
Passionate, creative, analytical and outgoing? Raise your hand if that's you Kinder Product with Surprise is looking for a talented Brand Manager who will support the Global Brand Manager in developing key and exciting innovative projects. Join our team and start creating meaningful and joyful moments for our consumers
He/She will be responsible for a broad set of activities, such as new product development, data analysis, interpretation of quantitative and qualitative tools of market researches.
The position is based in Alba (CN), IT.
**Main Responsibilities**:
**Project development**
Support the Global Brand Manager in the Strategic process of medium and long term innovation
Active contribution to the development of the full marketing mix
Collaborate with key functions (Strategists, Laboratories, Packaging Development, Controlling, Operations) for project's planning and industrialization
Support the Global Brand Manager on key projects related to Sustainability both for pack and product
Monitor the whole process to ensure the achievement of the goals within the scheduled timing
**Consumer Research**
Support the Global Brand Manager in briefing the Research Department
Prepare and take part to the research field activities (Quali and Quant)
Deeply analyze research results, in order to identify and propose opportunities of marketing mix fine-tuning
Organize the production of samples/mock ups working with UPS/DTC Lab or external agencies
**Packaging design, ADV**
Create packaging design and ADV briefs for agencies, participate in the evaluation of the works to select the winning ones and finally ensure the completion of the activities
Coordinate the activities carried out by external suppliers (mock ups, artworks, shooting, etc.)
Improve Piano Statico execution to maximize market impact, shelf visibility and product potential
Ensure preparation and sharing of brand guidelines with Countries
Template creation /Certification of artworks
**Cross Country coordination**
The Brand Manager will collaborate with Area Marketing and BU colleagues to define together a successful launch plan or to evaluate new roll-out opportunities via market test and research
Contribute to the development and assessment of full marketing mix across countries (consumer, market, quality, profitability, etc.)
**Competition monitoring**
Conduct global marketplace analysis, monitoring new launches, looking for input and new trends
Budget Management
Monitor the costs versus budget and, if necessary, implement corrective actions
Create requisitions for goods and services acquired and ensure the completion of the process (SAP)
**Legal issues**
Supervise timely creation of ingredients list and nutritional information
Supervise trademark deposit or renovation
**Who we are looking for**:
5-7 years of experience in Marketing (Strategic or BU)
Expertise of FMCG and Brand Marketing environment
Multi markets and culture understanding
Strong communication and influencing skills
Analytical and financial skills
Result oriented
Project management
Dynamic, flexible, proactive approach and ability to work effectively in high - pressure situations within strict deadlines and in a multicultural environment
Availability relocate abroad
Master Degree in Business Management
**How to be successful in the role and at Ferrero**:
Consumers, quality and care are at the heart of everything we do. So, to be successful at Ferrero, you'll need to be just as consumer and product centric as we are - dedicated to crafting brilliant results for consumers around the world.
**Requisition ID**
60522
**Job function**
Marketing
**Country**
Italy
**City**
Alba (CN)

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