Marketing Manager

Embrace your passion for hiking, skiing, snowboarding and many other outdoor activities in Banff National Park while pursuing a fulfilling career at Fairmont Chateau Lake Louise. Take a risk, make a change and experience a new adventure while further developing your career. To live and work in a National Park is a once in a lifetime opportunity. Our team is a network of empowered individuals with a strong sense of themselves and the hospitality industry. Work hard, play hard and receive extraordinary benefits including subsidized onsite accommodations, which make saving money very easy to manage. Join our Fairmont family today
What is in it for you: Subsidized staff accommodation provided on-site for full time status employeesOne complimentary meal per shift in our staff cafeteria (additional meals can be purchased for $5/meal)Comprehensive benefits package (Medical, Vision & Dental) including extended benefits like; Mental Health (up to $5,000/year), Orthodontics (up to $2,500/year), Fertility Drugs and Gender Affirmation (Lifetime maximum of $10,000) for full time permanent status employeesDefined Contribution Pension Plan with employer matching up to 5% of annual earnings for full time permanent status employeesEmployee travel program with discounts on room rates as well as on food & beverage at Fairmont & Accor properties world-wideAccess to the Mountain Explorer Travel Program - Discounted room rates including 50% off all food & beverage at Fairmont Resorts in Banff, Lake Louise, Jasper & Whistler (subject to availability)Discounts while using our resort's Food & Beverage Outlets, Fitness Centre, and SpaAutomatically added to our resort's Colleague Lifestyle Program which includes access to staff activities and eventsOpportunity to develop your talent and grow within Fairmont Chateau Lake Louise and over 5,000 properties with Accor Job Description Working on-site at the iconic Fairmont Chateau Lake Louise, under the leadership of the Director of Sales & Marketing and collaborating with the PR and Content Manager, key responsibilities will include planning, creating, executing and supporting the hotel, Canadian Western Mountain Region and corporate in all marketing efforts, with the goal of increasing destination awareness and maximizing revenue. This role will specialize in digital marketing in supporting the hotels key revenue streams by implementing strategies to increase web traffic, engagement and conversion. Oher responsibilities include all in-house marketing creation and support to ensure brand consistency and messaging within the hotel.
Plan, coordinate & execute key marketing campaigns for all business segments (leisure, group, tour, wedding, wellness, food & beverage, spa) Prepare campaign re-cap reports showing performance, ROI and learningsCreate, review, asses and present monthly digital analytics reports along with insights and recommendationsStrategically prepare and execute media buys for digital and print, working with key partners and suppliersManage Fairmont property website along with all hotel microsites focusing on UX and SEODesign ad creative for campaigns (print and digital)Liaise with partners on seasonal marketing strategies (Travel Alberta, BLLT, Ski Louise, etc.)Create and oversee all hotel and corporate email marketingResponsible for all guest facing signage (elevator posters, guestroom TV's, weekly and seasonal resort guides, pre-arrival communications, digital displays, welcome booklets, etc.) – including design, coordination and printingProduce copy for websites, digital advertising, print advertising and in-house collateralPromotes and adheres to Fairmont Brand Standards in all guest facing materialAssist Content Marketing Manager with posting to social media channels (Instagram, Facebook, Twitter, LinkedIn Pinterest, YouTube)Active participant in hotel rev pro meetings and other such activities to innovate, create and review marketing opportunities and content creation (and or use).Participate in hotel events, festivals and seasonal activities to maximize social media and content generation opportunitiesWorking with Content marketing manager and hotel executive team, support Talent & Culture marketing efforts including content creation, social channel management, microsite updates and assistance with monthly reporting (similar to guest marketing efforts).Provide marketing support to the group sales and tour/travel sales teams, special events and wellness. This includes support towards sites (in person and virtual)In coordination with the DOSM, various duties when and as they arise based on hotel business needs. Qualifications Marketing, Graphic Design, Communications, Digital/Online Marketing post-secondary educationPrevious hotel and/or tourism marketing experience an assetExcellent knowledge and proficiency of Microsoft Office (Outlook, Word, Excel, PowerPoint)Previous Graphic Design experience using Adobe Creative Suite (InDesign, Photoshop, Illustrator), portfolio samples will be requestedKnowledgeable in CMS tools (Wordpress, Wix, Custom Builds)Experience creating SEO, SEM and PPC campaignsExperience managing programmatic display, remarketing, and paid social campaignsUnderstanding of email campaign and database managementArticulate, self-motivated, energetic team-playerKnowledge of commercial printing processes and techniquesManagement of third party vendors and suppliers Additional Information Visa Requirements: Applicants must be legally eligible to work in Canada.
APPLY TODAY: We encourage you to visit our website to learn more about living and working in Lake Louise www.lakelouisejobs.com Why work for Accor? We are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor's limitless possibilities.
About Fairmont Hotels & Resorts: At Fairmont Hotels & Resort we offer our guests the finest hospitality experience in each of our destinations. And we know that, to offer our guests the best, we first need to offer our employees the best. That's why you'll find exceptional work opportunities - throughout North America and the Caribbean, Europe and Africa, the Middle East and Asia Pacific - as well as industry - leading training, career development, recognition and rewards. Fairmont Hotels & Resorts is a celebrated collection of hotels that includes landmark locations like London's The Savoy, New York's The Plaza, and Shanghai's Fairmont Peace Hotel. Our teams are guided by values of Respect, Integrity, Teamwork and Empowerment; we employ the highest ethical and quality standards, treating all colleagues with fairness and dignity. A community and environmental leader, Fairmont is also regarded for its responsible tourism practices and award - winning Green Partnership program. An exciting future awaits
Our Commitment to Diversity & Inclusion: At Fairmont Chateau Lake Louise, we believe that the strength of our team lies in its diversity. We are committed to fostering an inclusive environment that respects the unique backgrounds, perspectives, and talents of the individual. As an Equal Opportunity Employer, we are dedicated to providing equal access to opportunities. We welcome applications from all qualified candidates.
If you are contacted by a Recruiter, kindly inform them at any stage of the recruitment process if you will need support or accommodations.
Persons who anticipate needing accommodations for any part of the application or interview process may contact, in confidence:******
Do what you love, care for the world, dare to challenge the status quo #BELIMITLESS Meet Adriënne, the director of sales and marketing
Diversity&Inclusionfor Accor means welcoming each and everyoneandrespecting their differences by giving priority only to qualities andskills in extending employment and development opportunities. Our ambition is toprovide meaningful employment, a warm and welcoming culture, excellentworking conditions and to promote the development ofall people, including thosewith disabilities.
When applying, do not hesitate to let us know of any specific needs you may have so that we can take them into consideration.
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