Communication Specialist

2 settimane fa

Milano, Italia Instrumentation Laboratory Spa A tempo pieno

Werfen is a growing, family-owned, innovative company founded in 1966 in Barcelona, Spain. We are a worldwide leader in specialized diagnostics in the areas of Hemostasis, Acute Care Diagnostics, Transfusion, Autoimmunity, and Transplant. Through our Original Equipment Manufacturing (OEM) business line, we research, develop, and manufacture customized assays and biomaterials. We operate directly in 30 countries, and in more than 100 territories through distributors. Our Headquarters and Technology Centers are located in the US and Europe, and our workforce is more than 7,000 strong.
Our success comes from a specific focus in these rapidly evolving diagnostic areas, our commitment to customers, and our dedication to innovation and quality. We're passionate about providing healthcare professionals the most valuable and complete solutions to improve hospital efficiency and enhance patient care.
**Communication Specialist (Italy and EEMEA)**:
Job Summary
This position serves as a key contributor in the Communications Department in the areas of event management and event communication. The primary function is to manage Werfen participation to scientific congresses that contribute to generate awareness for the company and its products, to boost sales and to increase brand positioning.
This position is responsible for the correct brand exposure during the events according to Werfen Brand & Visual Identity Guidelines, managing contract terms, handling logistics, budgeting, negotiating with sub-contractors, selecting venues, developing events materials and editing communication to clients, preparing expenditure report.
The position is also responsible for the support to EEMEA Distributors in order to ensure the correctness of brand positioning and for the organization of EEMEA main events with partners and clients.
Key Accountabilities
Supports the brand and institutional communication activities (internal and external) according to the Communication Manager needs
For Italy and EEMEA, manages company events and company participation in thirt-party congresses in compliance with ECM regulation and in accordance with the Transparency Law obligations
Negotiates with the event's provider the contract terms (best positioning/brand exposure) within the allocated budget and manages the agreement administrative process
For Italy and EEMEA, manages external agencies/suppliers to develop event materials, gadgets and thradeshow booth layout/structure according to the Brand & Visual Identity Guidelines
For Italy and EEMEA, edits the events direct mailing content according to the company format and develops social media content (EEMEA)
Manages the Educational Grants providing the information to the external providers
Support the organization of company main direct events managing speakers and attendees engagement and hospitality according to the existing procedures
Updates the company tools/platforms (Italy and EEMEA) relating to events - BrightCove, Transparency Tool, SharePoint Event Calendar, Good Morning EEMEA, etc
Administers the processing of invoices
Supports cross functional projects according to his/her own area of competence
Ensures compliance with Werfen Code of Ethics and CDM rules
Networking/Key relationships
**Internal**: Marketing (Italy and EEMEA), Sales (Italy and EEMEA), Administration, Warehouse, General Services, Compliance, Human Resources, Board Management, DPO
**External**: Suppliers, Scientific Provider, Global Communications (Spain & US), EEMEA Distributors
Minimum Knowledge & Experience required for the position
**Education**: Bachelor's degree in marketing, business communications or a related discipline.
**Experience**: Minimum 3 years of experience in business communications.
**Additional Skills/Knowledge**:
Experience in project management
**Language**: English (proficiency)
**Software**: SAP, DEM, Microsoft Office Suite, CMS
Event management in Healthcare
Digital skills
Social media management
Skills & Capabilities
Great Team player
Creativity
Strong verbal and writter communication skills
Strong organizational skills
Proactivity
Able to work well with diverse groups of people
Problem solving
Travel requirements
Up to 20% of time.

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