Marketing & Communications Manager

3 settimane fa

Lazio, Italia Accor Hotels A tempo pieno

Company Description

As Accor we are far more than a worldwide leader. We welcome you as you are and you can find a job and brand that matches your personality. We support you to grow and learn every day, making sure that work brings purpose to your life, so that during your journey with us, you can continue to explore Accor's limitless possibilities.
By joining Accor, every chapter of your story is yours to write and together we can imagine tomorrow's hospitality. Do what you love, care for the world, dare to challenge the status quo

Job Description

To define the marketing and communications plan for the hotel and its different profit centres at place, area, country and international levels as well as B2B and B2C.To implement actions contained in the marketing and communications plans and produce and/or supervise the production of any marketing and communications material.To increase the hotel's exposure in external communications networks, and build up a good working relationship with the press and local media.To set up a sponsoring and local partnerships policy.To optimize and promote the ALL loyalty programme.To work closely and update E-commerce of all communication actions.PR activities for the hotel.Internal communication: provide guidelines for the staff when launching new brand concepts or partnership.Represent the hotel in the media and other relevant occasions.Partner with the Food & Beverage teams for hotel promotions and provide reports on the activities.Work closely with HR to develop and support internal communication.Online and print collateral management.Responsible of the marketing collaterals from creation to promotion (press releases, hotel factsheet, advertisements and publicity materials, restaurant menus)
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