Associate Creative Producer, Influencer
2 settimane fa
Reach Agency is an award-winning creative agency that serves large Fortune 500 clients including Nestle USA, Clorox, Google, Microsoft, and Anheuser-Busch. An AdAge Small Agency of the Year, Inc 5000 Fastest Growing Company, and Shorty Awards Small Agency of the Year, Reach is helping brands engage with a social generation. From strategy, creative, and production, to creator marketing and channel management, we do it all. Our team consists of social-first creators, publishers, and media innovators who operate in teams to develop big ideas on behalf of our brand partners. Here at Reach Agency, we believe brands need to be more than just social: they need to be influential. WHAT WE OFFER Remote work so you can work where you do your best workUnlimited Flexible Time Off (FTO), 13 paid holidays, and summer FridaysHealth, dental, and vision benefits inclusive of HMO and PPO plans401k enrollment after three months of hireWifi & cell phone reimbursementLeadership development programsCompetitive paid leave offered to parentsOVERVIEW: Reach Agency's Influencer Creative Production team is a division of our Creative team responsible for the execution of best-in-class influencer content in collaboration with influencer and creator partners across clients and campaigns. If an influencer posts it, we have a hand in it This team's charter is to champion creative excellence, strategic accuracy, and flawless execution of each and every influencer partnership we manage for our clients.
Working cross-functionally with account managers, strategists, creative directors, and talent managers, the Associate Creative Producer, Influencer leads the development and presentation of influencer briefs, co-develops influencer creative concepts, and reviews / refines all influencer content, ensuring that it meets brand goals and upholds our best in class standards.
The right candidate is a resourceful and versatile creative problem solver, effective communicator, and is comfortable with fast paced schedules. They should also have a passion for influencer marketing, experience producing video for social media, a keen understanding of social formats and channels, and a passion for social trends and culture.
RESPONSIBILITIES: Synthesize influencer strategy and creative direction into clear, actionable, and inspiring influencer briefs.Work in constant collaboration with strategy and creative teams to ensure all campaign elements are executed seamlessly, on time and within budgetDevelop and present briefs to influencer talent in a clear and compelling manner, answering questions and collaborating with talent along the way.Partner with influencer talent to co-develop, fine-tune, finalize and execute content concepts that align with brand strategy and creative direction.Review a variety of influencer developed social assets and give input on storytelling, edit, layout, visuals, and voice over to ensure content achieves brand goals.Present influencer concepts and content internally, effectively communicating recommended feedback and defending creative direction when necessary.Champion the creative voice of the influencer, inspiring a level of creative freedom that will allow creators and influencers to do what they do best.Effectively communicate and collaborate with influencer talent, giving clear direction, feedback and builds when appropriate.Manage and see through all deliverables of a campaign across all influencer talent from start to finishEnsure high-quality creative output at every stage of development from brief to concept to execution and be accountable for the end deliverable(s)Ensure that deliverables and timelines are met as outlined by Account and Creative leadsTHE IDEAL CANDIDATE WILL HAVE: Minimum of 3-4 years in social media + influencer marketing, ideally working directly with influencers/influencer contentA keen attention to detailA creative eye and vision for bringing social content to lifeExpert knowledge in social media (especially Instagram and TikTok)Experience developing creative briefs for influencer talentExperience creating and editing contentAn eye on the constantly changing social trends and content stylesCreativity to evolve and build on creators' ideasFamiliarity with a variety of influencers, creators and content formatsConfidence in writing and communication skillsMultitasking + strong organizational skillsAbility to work in a fast-paced environment and manage multiple projects at a timePositive, go-getter attitude with a passion for creative and creator-based advertisingBonus:Presentation design experienceA basic understanding of Google Suite including SlidesBasic Adobe Photoshop skills OR Canva skillsBasic video editing skills in Adobe Premiere and/or TikTok app, CapCut, or CanvaReach Agency is an equal-opportunity employer. Qualified candidates will receive consideration for employment without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.
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