Stage-marketing Automation
2 settimane fa
Sky Italia, ricerca per la sua sede di Milano una figura da inserire in stage per la durata di 6 mesi. La figura sarà inserita all'interno del team di Customer & Prospect Interaction e supporterà il team nella definizione, costruzione e manutenzione dei journey di contatto commerciale multicanale, per i clienti della customer base e per i prospect. Questo tramite l'individuazione dei segmenti target cui indirizzare le iniziative commerciali definite dal business.
Le principali attività:
- Gestione progetti di Marketing Automation volte all’acquisizione, valorizzazione e fidelizzazione dei clienti;- Monitoraggio quality delle campagne e creazione report ah hoc;- Definizione e monitoraggio contact strategy multicanale della Customer Base;- Gestione delle attività del piano delle comunicazioni direct secondo processo agile kanban e interfaccia verso i diversi stakeholders coinvolti.
I requisiti:
- Laurea in economia/statistica/ingegneria gestionale/Marketing e Comunicazione- Ottimo spirito di team working;- Buona conoscenza del pacchetto Office (Power Point, Excel...);- Buona conoscenza della lingua inglese;- Curiosità/Passione per il mondo dei Dati e per il Cliente;- La conoscenza del mondo SalesForce e dei suoi applicativi e/o di tool di segmentazione clienti sarà considerata un plus.
Sede: Milano - Modalità: Mista (presenza/smart working) - Durata: 6 mesi
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