Marketing & Communication Internship

2 settimane fa

Milano, Italia Sandvik Coromant A tempo pieno

Sandvik Coromant's business philosophy is guided by the Core Values to which we aspire that are Customer Focus, Innovation, Fair Play and Passion to Win. Our behavior describes our Safety First culture, based on the principles of Diversity, Inclusion and psychological safety.
- We promote a culture of innovation, continuous improvement and constantly striving to exceed customer expectations. Always showing consideration for the environment and the communities in which we operate.
- We empower People promoting the development of the teams and individuals with a growth mindset and being their selves in a Diverse and Inclusive environment.
- Keep you updated at our
- career page
or visit our
- website
,
- LinkedIn
or
- Facebook
to get to know us further.

MARKETING & COMMUNICATION INTERNSHIP

Program Overview

The Marketing and Communication internship program offers a great learning experience in the field of marketing and communication. This program is designed to provide interns with practical skills and knowledge in strategic communication, brand management, digital marketing, and campaign development. Intern will work closely with experienced professionals on real-world projects, contributing to the organization's marketing and communication efforts, while gaining valuable industry insights.

Program Objectives

1.Develop a comprehensive understanding of marketing and communication principles, strategies, and tactics.

2.Gain practical skills in market research, target audience analysis, and brand management.

3.Learn to create and implement integrated marketing campaigns across different channels.

4.Acquire proficiency in digital marketing tools

5.Understand the importance of data analysis and measurement in evaluating marketing campaign effectiveness.

6.Collaborate with cross-functional teams to contribute to the overall marketing strategy of the organization.

7.Enhance communication skills, including written and verbal communication, presentation, and interpersonal skills.

Program Elements

Onboarding: Intern will receive onboarding sessions to familiarize with the organization's mission, values, and current marketing and communication initiatives. She/he will also be introduced to mentor/s and assigned supervisor/s.

Project Assignments: Intern will be assigned to specific projects related to marketing and communication. She/he will work closely with her/his supervisor/s and cross-functional teams to contribute to the planning, execution, and evaluation of marketing campaigns.

Performance Evaluation: Intern will undergo periodic performance evaluations to assess their progress, identify areas for improvement, and provide constructive feedback. This evaluation process will help intern track development and make the most of this internship experience

Networking Opportunities: Intern will have opportunities to interact with professionals from different departments within the organization, attend team meetings, and participate in networking events. These interactions will broaden her/his professional network and provide valuable insights into different aspects of marketing and communication.

Final Presentation: At the end of the internship program, the intern will deliver a final presentation summarizing projects, learnings to the organization's management and stakeholders.

Benefits for Intern

Hands-on experience in marketing and communication projects.

Learnings from diverse marketing channels and strategies.

Mentorship and guidance from experienced professionals.

Networking opportunities within the organization.

Insights into industry trends and best practices in marketing and communication in a B2B environment.

**Responsibilities**:

- Assist in deploying omni-channel marketing campaigns through various channels (online & offline, paid, owned, earned, shared) that contribute to add qualified leads to the sales pipeline and generate revenue. Ensure efficient preparation, planning and execution in close collaboration with the Marketing organization and the Sales team.
- Assist in planning, implementing, and monitoring brand building activities as well as communication activities (promotions, web activities, sales collateral) supporting new product launches and growth areas identified in the local business plan for the respective sales cluster (Italy, Middle East and South-Africa)
- Organize and deploy several internal and customer events (including digital and F2F events).
- Collect quantitative and qualitative data from marketing campaigns
- Support the marketing team in daily administrative tasks
- Assist in marketing and advertising promotional activities (e.g. social media, direct mail and web)

Requirements and skills
- Educational Background: degree in marketing, business administration, communications, or a related field are preferred.
- Language skills: Intern should be fluent in speaking and writing in English as main communication language.
- Strong Communication Skills: Excellen

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