Digital Product Marketing Specialist

3 settimane fa

Cesena, Italia Technogym A tempo pieno

Digital Product Marketing Specialist

**Location**:Cesena, FC, IT**Function/Branch**:Product Management**Type of contract**:Temporary EmployeeOur Company
Technogym inspires **55 million daily users** to train using our **innovative & engaging solutions for fitness, sport and health**. By promoting the **wellness lifestyle** of exercise, a balanced diet, and a positive mental approach, Technogym has rapidly grown into a success story of over 2,400 employees at 14 branches, expanding to more than 100 countries and has been selected as Official Supplier to 8 editions of the Olympic Games - from Sydney 2000 to Paris 2024.
If you are a team player with strong relationship skills and an international approach, eager to invest your energy in building dreams, you have the **right spirit to join Technogym** You will naturally fit with our culture if you work out and live a healthy lifestyle, are pro-active, determined and digital savvy. Move with us for a better world
Your Role
We are looking for a passionate **Digital Product Marketing Specialist** who will drive the Technogym App product evolution by maximizing the customer journey and user experience for end-users and professional users, in line with the Technogym process, starting from company guidelines and liaising with PMs, Network Sales Specialists and all other actors in the development process.
Your Impact
- **LISTEN TO THE MARKET & COLLECT INPUT** - Interview and collect requests and feedback from customers using the product in real contexts; analyze competitors; structure requests from all internal actors of the development process
- **LEAD MULTIDISCIPLINARY TEAM TO A PRODUCT CONCEPT** - Coordinate the internal departments and external competencies which contribute to the creation of new products concepts; verify the perceived value of the proposed product concept on customers
- **PRODUCT SPECS** and **ROADMAP** for** INCREMENTAL DEVELOPMENT** - define the main behavior of the product and the evolution of feature development that allows early deployment and collection of feedback from real users in the field while maximizing the profit for the company.
- **PRODUCT ECONOMICS** - Based on the roadmap and the input collected from the market and internally (e.g. sales team), define the pricing and the expected volumes of sales
- **COORDINATE PRODUCT DEVELOPMENT** - Ensure that all specifications and materials needed for the development are produced by the different areas in time for the product development; evaluate and decide trade-offs on product specs during the development phase. Ensure compliance with development time and costs
- **PRODUCT LAUNCH & INCREMENTAL COMMUNICATION** - Define the product launch plan and coordinate its execution with the communication, marketing, and other departments; on regular basis prepare the most effective communication material to present the new incremental features to the sales team and customers
About You
- Masters Degree in Marketing Management, Digital Marketing, Economics & Business Administration
- At least 2 years’ experience in project management
- At least 2 years’ experience building & maintaining strong, working relationships
- At least 1 years of presentation experience
- 10% Travel Annually
- Fluency in English
Technogym is an Equal Opportunities Employer
-
Discover your potential with a career at Technogym, where work means loving what you do, taking on challenges, learning from others, sharing a vision and making it come true

  • Product Quality Specialist

    7 giorni fa

    Cesena, Italia Technogym A tempo pieno

    Product Quality Specialist **Location**:Cesena, FC, IT**Function/Branch**:Quality Assurance**Type of contract**:Permanent EmployeeOur Company Technogym inspires **55 million daily users** to train using our **innovative & engaging solutions for fitness, sport and health**. By promoting the **wellness lifestyle** of exercise, a balanced diet, and a positive...

  • Digital Performance and Media

    4 settimane fa

    Cesena, Italia Technogym A tempo pieno

    Digital Performance and Media **Location**:Cesena, FC, IT**Function/Branch**:Marketing**Type of contract**:Permanent EmployeeOur Company Technogym inspires **55 million daily users** to train using our **innovative & engaging solutions for fitness, sport and health**. By promoting the **wellness lifestyle** of exercise, a balanced diet, and a positive...

  • Trade Marketing Hospitality

    4 settimane fa

    Cesena, Italia Technogym A tempo pieno

    Our Company Technogym inspires 50 million daily users to work out utilizing our innovative & engaging physical activity solutions. By promoting the Wellness lifestyle of exercise, a balanced diet, and a positive mental approach, Technogym has rapidly grown into a success story of over 2,400 employees in 14 Branches, reaching more than 100 countries, 8...

  • Copywriter Freelance

    7 giorni fa

    Cesena, Italia Digital Rent S.r.l. A tempo pieno

    Start Up innovativa Digitale, facente parte di un Gruppo leader del settore, è alla ricerca di un **Marketing Copyright**, con un approccio di direct response copyrighting. Ti piace scrivere in differenti canali che possono andare da post, campagne digital o materiale direct mail, sito e per la stampa e diversi materiali di marketing? Lavorerai a stretto...

  • Impiegato/a Ufficio Marketing

    4 settimane fa

    Cesena, Italia Life in A tempo pieno

    Il 1° gennaio 2009 nasce Life In Spa, Agenzia per il Lavoro a capitale interamente italiano voluta e creata da imprenditori e professionisti nella consulenza e nel settore delle risorse umane. L’eccellenza del servizio, le strutture di supporto all’avanguardia e la preparazione di altissimo livello dei propri professionisti hanno permesso a Life In di...

  • Specialista Marketing Operativo

    7 giorni fa

    Cesena, Italia SCR Selezione e consulenza per le risorse umane A tempo pieno

    Settore Franchising **Posizione**: Per conto di una consolidata realtà che opera da oltre 20 anni nel settore del Franchising, SCR ricerca una Risorsa che si occuperà di mettere in atto le strategie di marketing ideate dal management, provvedendo, con spirito di iniziativa, ad identificare e sfruttare le tendenze e le opportunità, per rispondere in modo...

  • Manufacturing Technology Specialist

    4 settimane fa

    Cesena, Italia Technogym A tempo pieno

    Manufacturing Technology Specialist **Località**:Cesena, IT**Funzione/Branch**:Operations**Tipologia Contrattuale**:Permanent EmployeeOur Company **Technogym** inspires **50 million daily users** to work out utilizing our **innovative & engaging physical activity solutions**. By promoting the Wellness lifestyle of exercise, a balanced diet, and a positive...

  • Social Media Specialist

    4 settimane fa

    Cesena, Italia Moreno Holding Group Spa A tempo pieno

    Moreno Renting, ricerca un/una impiegato/a Advertising & Analytics Specialist: La risorsa verrà inserita nell’ufficio marketing e si occuperà di: - Creazione e monitoraggio delle campagne: Google ADS e Meta Ads - Ottimizzazione SEO - Monitoraggio Google Analytics (GA4) Si richiede: - Conoscenza Google Analytics (GA4), Google ADS e Google Search...

  • Employee Internal Marketing

    4 settimane fa

    Cesena, Italia Technogym A tempo pieno

    Employee Internal Marketing & Engagement Manager **Location**:Cesena, FC, IT**Function/Branch**:Human Resources**Type of contract**:Permanent EmployeeMission of the Role Everyday **Technogym **inspires **35 million people** to work out utilizing our **innovative physical activity solutions**. By promoting the Wellness lifestyle of exercise, a balanced diet,...

  • Addetto/a Al Marketing

    6 giorni fa

    Provincia di Forlì-Cesena, Emilia-Romagna, Italia AreaJob A tempo pieno

    Areajob S.p.a. Filiale di Forlì - ricerca per azienda operante nel settore della Grande Distribuzione Organizzata un/una ADDETTO/A AL MARKETING RESPONSABILITA': - Elaborazione piani promozionali; - Impaginazione volantini e verifica delle informazioni (foto ,prezzi, descrizioni ); - Contatti con lo stampatore e il distributore di volantini; - Gestione...

  • Specialista Ricerca e Sviluppo

    4 settimane fa

    Cesena, Italia GIGROUP A tempo pieno

    Gi Group S.P.A. prima multinazionale italiana del lavoro, cerca per AMADORI, eccellenza italiana nel settore Alimentare, per la sede di Cesena: SPECIALISTA RICERCA E SVILUPPO **L’opportunità**: Entrerai a far parte di una realtà leader del settore, in continua e forte crescita e che pone le persone al centro della propria attività; Avrai la...

  • Treasury Department Specialist

    7 giorni fa

    Cesena, Italia Technogym A tempo pieno

    Treasury Department Specialist **Location**:Cesena, FC, IT**Function/Branch**:Finance, accounting and controlling**Type of contract**:Permanent EmployeeOur Company Technogym inspires **55 million daily users** to train using our **innovative & engaging solutions for fitness, sport and health**. By promoting the **wellness lifestyle** of exercise, a balanced...

  • Treasury Department Specialist

    4 settimane fa

    Cesena, Italia Technogym A tempo pieno

    Treasury Department Specialist **Location**:Cesena, FC, IT**Function/Branch**:Finance, accounting and controlling**Type of contract**:Permanent EmployeeOur Company Technogym inspires **55 million daily users** to train using our **innovative & engaging solutions for fitness, sport and health**. By promoting the **wellness lifestyle** of exercise, a balanced...

  • General Accounting Specialist

    4 settimane fa

    Cesena, Italia Technogym A tempo pieno

    General Accounting Specialist **Location**:Cesena, FC, IT**Function/Branch**:Finance, accounting and controlling**Type of contract**:Temporary EmployeeOur Company Technogym inspires **55 million daily users** to train using our **innovative & engaging solutions for fitness, sport and health**. By promoting the **wellness lifestyle** of exercise, a balanced...

  • Software Engineer Specialist

    2 giorni fa

    Cesena, Italia Trevi A tempo pieno

    Soilmec SpA for the Cesena office is looking for:SOFTWARE ENGINEER SPECIALISTThe resource will strengthen the Engineering team dealing with the analysis, development, configuration and maintenance of control systems and software solutions for product development projects.Activities:Design and develop new softwareAnalyze impact and definition of testing...

  • Sustainability Reporting Specialist

    4 settimane fa

    Cesena, Italia Technogym A tempo pieno

    Sustainability Reporting Specialist **Location**:Cesena, FC, IT**Function/Branch**:Finance, accounting and controlling**Type of contract**:Permanent EmployeeOur Company Technogym inspires **55 million daily users** to train using our **innovative & engaging solutions for fitness, sport and health**. By promoting the **wellness lifestyle** of exercise, a...

  • Commesso/a - Brico Fai da Te

    4 settimane fa

    Cesena, Italia Easyhunters SRL A tempo pieno

    Per un nostro cliente, azienda parte di un noto gruppo operante nel fai da te, specializzato nella vendita all’ingrosso al dettaglio di prodotti per l’edilizia, il settore elettrico, ferramenta, falegnameria e giardinaggio, siamo alla ricerca di **due Capi Settore**, uno/a specialista del settore elettrico e l’altro/a del settore infissi e...

  • After Sales Operations Specialist

    4 settimane fa

    Cesena, Italia Technogym A tempo pieno

    After Sales Operations Specialist **Location**:Cesena, FC, IT**Function/Branch**:Operations**Type of contract**:Permanent EmployeeOur Company Technogym inspires **55 million daily users** to train using our **innovative & engaging solutions for fitness, sport and health**. By promoting the **wellness lifestyle** of exercise, a balanced diet, and a positive...

  • Fundraiser - Anche Senza Esperienza

    4 settimane fa

    Cesena, Italia Fondazione Soleterre A tempo pieno

    _Fondazione Soleterre in poche parole: _ Da 20 anni lottiamo per **garantire ai bambini che soffrono di cancro la possibilità di avere una vita migliore**. Operiamo a livello nazionale e internazionale per essere vicini non solo a chi lotta contro questa malattia ma alle famiglie che la vivono. **CHI CERCHIAMO**: La professione si svolgerà presso...

  • Commesso

    4 settimane fa

    Cesena, Italia Easyhunters SRL A tempo pieno

    Per un nostro cliente, azienda parte di un noto gruppo operante nel fai da te, specializzato nella vendita all’ingrosso al dettaglio di prodotti per l’edilizia, il settore elettrico, ferramenta, falegnameria e giardinaggio, siamo alla ricerca di **Commesso Specializzato**, uno specialista del settore elettrico e l’altro del settore infissi e...