Product Marketing Manager
3 mesi fa
About Us: We are Yokohama TWS, a leading global supplier of tires and complete wheels for the agricultural, material handling, construction, motorcycles segments. We design and manufacture tire and wheel solutions made for the future. With a combination of value, safety and ease, our solutions provide a more productive and sustainable performance our customers demand. We pair the expertise and power of our global reach with the care and knowledge of local proximity. This brings innovation, technology and sustainability together to answer the specific needs of our customers. All while continuing to reduce our and their impact on the planet. Our people take ownership to deliver on this promise every day. We are a global Company with a local reach, operating in more than 50 Countries worldwide with 6.700 employees of 40 different nationalities, 14 state-of-the-art plants and 4 innovation centers. We are part of Yokohama Rubber Co., Ltd., a global leader in the tire industry with 860.5 billion yen in revenues (approx. 6 billion euro), over 28,000 people around the globe and with operations in more than 120 countries. If you have an entrepreneurial mindset, enjoy taking responsibilities and getting things done in the right way, join us We are plenty of opportunities to grow and develop in a truly dynamic and easy-going environment.
Our products for Material Handling are innovative solutions that keep the world moving, helping companies and entire sectors handle and deliver all the goods we use every day in a timely, productive, and safe manner.
As a **Product Manager for Material Handling**, you will have the chance to manage the entire life cycle of product development and drive all the marketing activities to ensure we meet our challenging sales targets for this segment. This position comes with global responsibility for our products, allowing you to shape the strategy and influence markets around the world.
Joining the team, you will be responsible for making things happen and contributing to keeping the world on the move
**Key responsibilities**:
- Monitor, analyze, and evaluate market trends, consumer behavior, and competitor activity to identify global market opportunities for the product/service.
- Prepare sales forecasts and budgets; monitor sales volumes, revenues, and costs against forecasts; and adapt plans to improve the sales performance of the product/service.
- Manage existing product ranges throughout the entire product life cycle and provide technical product training/information and new tools to support global sales.
- Contribute to PR, events, and exhibitions for the specific segment, liaising with advertising and promotions specialists to design global sales campaigns.
- Oversee product development and design, set prices, launch new products, support advertising campaigns, and monitor global sales performance.
**Key requirements**:
- Master’s Degree in Marketing, Economics, Business-related fields, or Engineering.
- 3 years of experience in a similar role within a complex multinational environment.
- Advanced proficiency in MS Office.
- Fluent in English.
- Ability to manage complexity and work towards challenging targets.
- Ability to lead and engage the team.
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