Data & Analytics Lead

2 settimane fa

Milano, Italia Biogen A tempo pieno

**Job Description**:
The main objective of the position is to actively drive delivery of the data strategy in the ECP Region, ensuring continues innovation and excellence in managing key strategic and operational data for Business Management in ECP.

**What You’ll Do**:

- Own Customer360 framework for ECP; proposes and implement desired data architecture and governance to support key Biogen Customer Engagement initiatives
- Actively drive availability, completeness, and quality of data prioritized in ECP Data Strategy in close partnership with CoE & GBS. Identify new & existing data sources to improve completeness and availability for specific use cases.
- Control and govern external data buying; identify action plans for streamline data buying and avoid duplication; driving maximum ROI on the data acquired.
- Serve as SME for data in the CE&O ECP, drive data-literacy in the Region, identify and support training needs.
- Participate in other D&A projects in ECP, based on business needs

**Who You Are**

The role ensures the Region to reach the desired completeness and quality of all data relevant defined within Customer Excellence & Engagement and stakeholders (including customer master data, customer engagement data, sales, volumes, external performance data etc.), through:

- Owning Customer360 framework for ECP
- Proposing and implementing desired data architecture and governance to support key Biogen Customer Engagement initiatives
- Managing customer data acquisition both internally and from vendors (Veeva OpenData, IQVIA and other vendors)
- Identifying new and existing data sources to improve data completeness and availability for specific use cases
- Collaboration with other functions, including Global CoE, Data Operations Service Center (DOSC), Customer Engagement IT, to ongoing improve quality and availability of data

The role will take active part in defining and ongoingly adjusting the Regional data strategy and will also control external data buying in aim to ensure best ROI coming from the data

**Qualifications**:
**Required Skills**:

- Master degree in business, IT, science, analytics, data management, data governance.
- Min 5 years of experience in customer data management
- Working experience with different data types, including customer profile, consent, interactions, sales but also metadata and reference data
- Working experience with MDM and CDP systems
- Working experience with Veeva CRM; understanding of Snowflake and Salesforce Marketing Cloud will be an asset
- Very strong communication skills, capability to translate business use cases into technical requirements and vice versa - translating technology into business language
- Strong leadership skills, drive, capability to work independently, energy to be an agent of change
- Proven capability to work in complex matrix organization, building relationships and working for common objectives above functions
- Proficient English - this is our main language of work

Additional Information

Why Biogen?

Our mission to find therapies for neurological and rare diseases is a unique focus within our industry and this shared purpose is what connects us as a team. We work together to overcome obstacles and to follow the science. We are resilient as we strive to make an impact on our patients’ lives and on changing the course of medicine.

Together, we pioneer. Together, we thrive.

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