Cvm Specialist
2 mesi fa
At Ermenegildo Zegna the talents and passion of our people are the pillars of our success. Which is why we’re offering the opportunity as CVM Specialist in EMEA
**What makes you, makes Zegna**
As CVM Specialist, you will implement and execute tailored CVM campaigns for Europe Retail, focusing on consumer retention and loyalty. You'll also analyze consumer data to personalize journeys, support CRM strategy, manage IT-related store issues, maintain ROMI tracker, manage database integrity, and provide daily Customer Care support.
**What makes up your day**:
- Drive and execute CVM campaigns and action plans tailored for the Europe Retail business.
- Take an active role in cascading and implementing CVM initiatives across the Europe Market, with a focus on fostering consumer retention and loyalty.
- Monitor and effectively manage CVM tools, including consumer portfolio analysis and segmentation, to facilitate targeted marketing activities.
- Analyze consumer data and behavior to identify opportunities for personalized consumer journeys.
- Support the supervision of the Europe CRM strategy and related activities, working closely with the CRM Manager to achieve strategic goals.
- Assist stores with IT-related issues by managing tickets and providing necessary support.
- Maintain and update the ROMI (Return on Marketing Investment) tracker meticulously.
- Proactively manage recurring merges to uphold database integrity.
- Provide daily support to Customer Care, addressing NPS detractors and online cases, and ensuring timely follow-up with stores
**What makes you, makes our team**
When you join Zegna, you join a team, working together to shape the future of our company. We’re looking for someone with:
- 2-3 years of experience years of experience in a similar position;
- Strong data analysis skills;
- Fluent English, other languages a plus;
- Bachelor's degree in Marketing, Business, or Economics;
**What makes you, makes our legacy**
**Ermenegildo Zegna Group** is founded on a proud history of craftsmanship and quality dating back to 1910, with a vision to ethically create the world’s finest têxtiles. Zegna has since expanded to ready-to-wear, becoming one of Italy’s most successful family companies and a global luxury lifestyle brand.
Through our vertically-integrated, sheep to shop approach, we strive to create exceptional products without compromising on quality of life for future generations. With over 500 stores and 6,500 employees worldwide, our success is inspired by our founder’s pioneering spirit and shaped by the expertise and integrity of every individual at Zegna.
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