Jewellery Pr

3 settimane fa


Roma, Italia Bulgari A tempo pieno

Posizione

**Mission**

We are looking for a Jewelry PR who will contribute to build and implement the communication strategy & plan defined for jewelry, aimed at increasing Brand visibility and awareness in line with the Brand positioning. He/She will contribute to produce press assets to support the product/corporate launches, as well as ensure alignment to corporate guidelines.

***Accountabilities**
- Maximize editorial (online and offline) coverage from a qualitative and quantitative point of view & nourish the external relations network with strategies/ contents/guidelines.
- Oversee all press material sustaining product launches and corporate communication.
- Copywriting of press releases and supervision of the contents generated by other departments
- Ensure the implementation of the PR strategy through editorials and institutional projects.
- Handle international press relations though day by day contacts with Bulgari PR Network WW
- Supervise the PR Set process, from assortment definition to delivery to the markets.
- Monitor and analyze the global editorial coverage results.
- Review and recommend event partners, maximizing exposure.
- Make strategic recommendations and guide communication activities towards Institutions, VIP, Celebrities (in close collaboration with Celebrity team)
- Manage the central external relations budget for Jewelry category
- Work in synergy with the social team to generate synergies among all product launches and press events.
- Coordinate and produce contents for the spokespeople interviews
- Coordinate editorial shootings with the brand ambassadors (in partnership with Celebrity team)

Profilo

**Key Requirements**
- Master’s degree in Marketing/Communication or similar fields;
- At least 5 years experience in a similar role, ideally within a Luxury Brand;
- Fluency in English is mandatory, French would be an advantage;
- Ability to manage multiple projects simultaneously in a fast-paced environment;
- Ability to establish work priorities and remain flexible;
- Budget and reporting techniques;
- Communication techniques, tools and channels;
- Solution-oriented and able to adapt quickly to change;
- Positive and focused professional team player.
- JOB NUMBER
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**BULG07612**:

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**Italy**:

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**ROME**:

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**Permanent**: