Brand Strategy

2 mesi fa


Milano, Italia Edison A tempo pieno

**Strategy**:

- Data pubblicazione: 10.05.2023
- Sede: MILANO
- Contratto: Regular (Tempo Indeterminato)
- Codice posizione: JOB_POSTING-3-1787
- Esperienza: 5 - 10 anni
- Titolo di studio: Laurea / Master / Phd
- Settore di studi: Economico
- Candidature: 0

All’interno dell’area che si occupa di Relazioni Esterne e Comunicazione ricerchiamo un/a specialista di Brand Strategy & Corporate Publishing da inserire nella funzione Corporate Identity e Corporate Publishing.
La persona prescelta si occuperà di disegnare, gestire e coordinare tutte le attività di eventistica esterna legata alle attività di business dell’azienda per tutte le sue Divisioni su territorio nazionale oltre ad Eventi e Partnerships di natura corporate (ad esempio inaugurazione di impianti e/o sedi aziendali, incontri e seminari presso sedi aziendali e/o esterne, ecc.).
La risorsa, inoltre, sarà responsabile di gestire tutte le attività di partenariato corporate in essere a livello nazionale e locale (ad esempio Fondazione Teatro alla Scala di Milano, Fondo Ambiente Italiano) e le collaborazioni sviluppate insieme alle Divisioni interessate sia a livello nazione sia a livello locale.
Le attività sono inserite nel Piano annuale di Comunicazione Corporate dell’azienda elaborato dalla Direzione Relazioni Esterne e Comunicazione con il contributo di tutte le sue aree funzionali.

Profilo ideale
- Esperienza di almeno 5 anni in attività di gestione di brand management, marketing strategico, eventi, sponsorizzazioni, partenariati in primarie aziende industriali o in agenzie specializzate nell’organizzazione, gestione, produzione eventi e sponsorizzazioni
- Laurea in Discipline economiche e/o sociali (Marketing, Comunicazione)
- Lingua Inglese eccellente
- Esperienza di contrattualizzazione e gestione di fornitori esterni in ambito produzione, logística eventi, comunicazione corporate
- Disponibilità a trasferte su tutto il territorio nazionale e, all’occorrenza, internazionale (Europa)
- Eccellenti capacità relazionali, di collaborazione e di spirito di squadra
- Determinazione, autonomia, imprenditorialità

Gradita la conoscenza della lingua francese

Siamo la voce interna ed esterna di Edison, siamo Comunicazione. Dettiamo e guidiamo la conversazione, il ritmo e il timbro dello storytelling. Siamo il punto di riferimento per gli eventi aziendali, la gestione del Social Network istituzionali e la relazione con la stampa locale e nazionale. Gestiamo le sponsorizzazioni e le partnership come quella con il Teatro la Scala, il FAI, la Biennale di Venezia.

**Percorso di selezione**:
Le tappe del percorso di selezione per chi ha già un'esperienza professionale.

**1. Ricezione CV**:
**2. Screening CV**:
**3. Colloquio tecnico e motivazionale**:
**4. Eventuale colloquio con il responsabile o direzione**:
**5. Esito**:


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