Marketing Specialist

**How we are**:
Caracol was created to push the boundaries of 3D printing and traditional manufacturing. Today, HERON AM is a leading Large Format Additive Manufacturing (LFAM) solution worldwide to produce advanced parts for industries like aerospace, marine, design, and more.

We work with companies worldwide, aiming to disrupt industrial production thanks to our talented team. We support clients throughout the production process, offering design, engineering, prototyping, and more for Additive Manufacturing.

Our goal is to constantly innovate production systems, seeking cost-effective, efficient, and eco-friendly manufacturing solutions.

BUILD BEYOND POSSIBLE, WITH ADDITIVE MANUFACTURING

**Who we are looking for**:
As a Marketing specialist you will be the driving force behind channel marketing actions, optimizing our reach and effectiveness, and conducting analyses and research to support the company’s strategic planning. In addition, you will take charge of CRM implementation and management, providing crucial data-driven insights for our marketing efforts.

Few examples of responsibilities:

- Collaborate with cross-functional teams to design and implement channel marketing strategies that align with our company's objectives.
- Establish and cultivate relationships with key channel partners, ensuring successful partnerships and joint marketing campaigns.
- Develop and execute marketing programs for various channels, optimizing them for maximum reach, engagement, and conversion.
- Monitor and evaluate the performance of channel marketing initiatives, leveraging data insights to make informed decisions for continuous improvement.
- Stay current with market trends, competitive dynamics, and emerging opportunities in channel marketing.
- Lead CRM implementation and management, ensuring data accuracy and providing analytics to inform strategic marketing decisions.
- Conduct market research, customer profiling, and segmentation to tailor marketing efforts for different channel segments.
- Measure and report on the effectiveness of channel marketing campaigns, tracking KPIs, ROI, and customer behavior.

Ideal Background:

- Degree in Management / Marketing / Business
- Minimum of 2 years’ experience
- Strong analytical skills with the ability to interpret data and make strategic recommendations
- Excellent communication skills in English and Italian
- Proficient with Microsoft Office Suite

**What we offer**:

- Competitive salary
- Flexible working hours
- Opportunity for career advancement
- Friendly, international and innovative work environment
- Continuous learning and development opportunities

Caracol is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

Contratto di lavoro: Tempo pieno

Benefit:

- Bevande gratis
- Computer aziendale
- Lavoro da casa
- Orario flessibile
- Parcheggio libero
- Supporto allo sviluppo professionale

Orario:

- Orario flessibile