Lavori attuali relativi a Digital Media Planner - Milano - Gruppo DigiTouch

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Digital Media Planner

5 mesi fa

Milano, Italia Gruppo DigiTouch A tempo pieno

DigiTouch Marketing per la sua area specializzata in strategie media digitali e omnicanali basate sui dati e orientate alla performance, è alla ricerca di un _Digital Media Planner._
La risorsa verrà inserita all’interno del team media e avrà il compito di gestire il team operativo sulle campagne, coordinandole e ottimizzandole per raggiungere i KPI’s concordati con i clienti.

**Competenze tecniche**
- Conoscenza dei principali strumenti di digital marketing (DEM, Display Adv, Programmatic, Mobile etc.)
- Esperienza nella gestione di campagne Google Ads (Search, GDN, Mobile e Video), Bing, Facebook, Twitter.
- Gestione di campagne attraverso le principali DSP
- Realizzazione campagne Amazon Advertising
- Comprovata conoscenza della piattaforma di Google Analytics
- Comprensione delle tecnologie di Adserving (Google Campaign Manager, Adform etc.)
- Esperienza nel selezionare publisher, editori e posizionamenti in linea con le esigenze del cliente
- Esperienza nel seguire il setup di campagna (Reservation, Programmatic Private Marketplace, PG, DEM), il monitoraggio e l'ottimizzazione dei KPI
- Buona conoscenza del pacchetto Office
- 3/4 anni di esperienza in media, planning e definizione di strategie

**Costituiscono un plus**
- Gestione di persone e di team di lavoro
- Conoscenza avanzata di tool di autobidding (Search 360)
- Conoscenza e gestione di DMP
- Certificazioni Google (Google Ads, Analytics, Search 360 etc.)
- Conoscenza di Kubik, Sinottica, Nielsen AQX

**Soft skills**
- Orientamento ai risultati e capacità analitiche
- Guidare la relazione con il cliente favorendone la crescita attraverso la consulenza continua
- Capacità di lavorare in team cross unit
- Proattività, curiosità e creatività

**Dettagli offerta di lavoro**
- Tipo di impiego: Tempo pieno
- Tipologia di contratto: Contratto a tempo indeterminato
- Sede di lavoro: Milano