Digital Communication

1 giorno fa

Turin, Italia Vhernier Group A tempo pieno

Reporting to the Communication Director, the Digital Communication & Creative Production Specialist/ Coordinator is tasked with digital platforms management, aimed at translating the brand universe into the digital world and increasing the awareness of the Maison, and with supervising the production of creative assets in respect of brand guidelines, set budget and considering the specificities of each market.

This role requires a highly organized, creative, and detail-oriented individual with a passion for luxury jewelry and the Vhernier brand.

KEY RESPONSIBILITIES:

Digital Communication:

- Executing digital & social media strategy.
- Developing digital activations to support key business objectives.
- Managing day-to-day operational aspects of social media platforms and/or projects.
- Developing, adapting & posting contents on social media accounts.
- Community management influencer engagement.
- Online media planning (automated and not; video/display/search/social) & buying optimization.

Creative Production:

- Gather needs from corporate and regional teams and define production schedules.
- Once agreed with Director, prepare briefing for creative production aimed at bringing to life the Maison’s DNA.
- Contact talents and creative agencies, share briefings, collect debriefings.
- Define production plans in view of assets needed; supervise production.
- Negotiate and supervise rights.
- Gather all indicators to assess campaigns' effectiveness.
- Monitor budgets, invoices, and talent payments.

JOB PROFILE:

- 3/4 years background in digital media with competence in creative production (alternatively: background in creative production with competence in digital media). Previous experience in luxury considered a plus.
- Exceptional writing and visual communication skills.
- Ability to understand and respect cultural nuances and keep them into account in all media productions.
- Fluent in Italian and English.
- Analytical, with exceptional organisation skills and problem-solving attitude.
- Strong attention to detail and ability to prioritise.
- Collaborative team player.

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