Marketing Strategist
4 settimane fa
Marketing Vision and Execution
The Brand Manager will spearhead the development and implementation of product/brand marketing plans to drive sales and profit objectives, collaborating closely with local and global stakeholders.
Role Scope
- Conduct market analysis to identify brand positioning and consumer insights.
- Drive brand ownership, providing a clear vision, mission, goals, and strategies to align with.
- Translate brand strategies into actionable brand plans, positioning, and go-to-market strategies.
- Establish performance metrics, cost, and price parameters, market applications, and sales estimates.
- Measure and report marketing campaign performance, assessing against goals (ROI and KPIs).
- Monitor market trends, research consumer markets, and competitors' activities to identify opportunities and key issues.
- Manage brand profit and loss, ensuring alignment with targets for financial health.
Required Experience
- Prior experience in brand management within the FMCG/Consumer Health/Pharma sector (Food Supplements/Medical Devices a plus).
- Proven ability to devise campaigns that engage, inform, and motivate.
- University degree in Marketing, Business, Statistics, or Management.
- Strong understanding of the marketing mix.
- Demonstrated creativity and ability to think outside the box.
- Experience working cross-functionally with internal and external partners (creative, media, market research agencies).
- Strong analytical skills and data-driven thinking.
- Excellent communication and interpersonal skills.
- Ability to work with numbers, metrics, and spreadsheets.
- Advanced English language skills.
- Knowledge of market data analysis (IQVIA/NewLine/Nielsen).
- Proficiency in Microsoft Office.
- Digital Marketing experience a plus.
Perrigo Benefits
Perrigo values our people as our greatest asset. In addition to competitive compensation, we offer benefits tailored to supporting you and your family, as well as career development opportunities to ensure you feel valued and supported, both professionally and personally.
Hybrid Working Approach
Perrigo promotes flexibility, allowing for two days of remote work per week in many roles. We are proud to be included in the Forbes list of "America's Best Employers by State 2024".
Equal Employment Opportunity
Perrigo is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by law.
-
Digital Marketing Strategist
3 settimane fa
Roma, Lazio, Italia Grow-Talent A tempo pienoJob Title: Digital Marketing StrategistGrow-Talent.com is working with a leading multinational technology business to find a skilled Digital Marketing Strategist for their office in Lisbon. This role requires an expert to implement optimisation solutions and strategies for high value customers.Key Responsibilities:Implement social media advertisements to...
-
Digital Marketing Strategist in Lisbon
4 settimane fa
Roma, Lazio, Italia Cross Border Talents A tempo pienoJob Title: Digital Marketing Strategist in LisbonAt Cross Border Talents, we are seeking a seasoned digital marketing strategist to join our team in Lisbon.Responsibilities:Develop and implement effective digital marketing strategies, leveraging Google Ads and SEM campaigns.Manage and analyze paid marketing campaigns to ensure maximum return on...
-
Growth Marketing Strategist
1 mese fa
Roma, Lazio, Italia Tomra Collection Pty Ltd A tempo pienoJob Title: Growth Marketing StrategistAbout the Role:Tomra Collection Pty Ltd is seeking a highly skilled Growth Marketing Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and implementing comprehensive growth marketing strategies to increase brand awareness, generate new leads, and retain...
-
Digital Marketing Strategist
4 settimane fa
Roma, Lazio, Italia Miodottore A tempo pienoJob DescriptionAt Miodottore, we're seeking a skilled Digital Marketing Strategist to lead and execute strategic marketing projects in the B2B segment, focusing on doctors across various channels. Your goal will be to build and develop an audience, drive conversions, and optimize our inbound strategy.Key Responsibilities:Design and execute high-quality...
-
Digital Marketing Manager
4 settimane fa
Roma, Lazio, Italia Younited A tempo pienoMarketing Strategist OpportunityWe are seeking a highly skilled Marketing Strategist to join our team at Younited. As a Marketing Strategist, you will be responsible for developing and implementing the company's digital marketing strategies, working closely with the International Marketing team to create greater synergies.
-
Product Strategist
3 settimane fa
Roma, Lazio, Italia Allergan Aesthetics A tempo pienoJob Title: Product StrategistJob Summary:We are seeking a Product Strategist to join our team at Allergan Aesthetics. The successful candidate will be responsible for leading the development and implementation of local market plans for our product(s) in Country.Key Responsibilities:Develop and implement local marketing strategies to ensure alignment with...
-
Digital Marketing Strategist
4 settimane fa
Roma, Lazio, Italia Miodottore A tempo pienoJob DescriptionWe are seeking a Digital Marketing Strategist to play a pivotal role in creating processes that are as automated as possible in order to generate qualified leads for our company, Miodottore.The ideal candidate will work closely with the sales department to capture valuable insights to create effective strategies and achieve more...
-
Customer Upsell Strategist
1 settimana fa
Roma, Lazio, Italia MioDottore A tempo pienoCompany OverviewMioDottore, a leading healthcare digital services company, is seeking a skilled Customer Upsell Strategist to join its local team and contribute to building upsell processes for customers.The ideal candidate will be part of the global Customer Marketing team and collaborate closely with local and global Product Teams to deliver a positive...
-
Demand Planning Strategist
2 settimane fa
Roma, Lazio, Italia Abbott A tempo pienoAbout AbbottAbbott is a leading global healthcare company with a rich history of innovation and commitment to improving lives. As a Demand Planning Strategist, you will play a crucial role in driving business success by ensuring the smooth flow of goods and services within our organization.Job SummaryWe are seeking a highly skilled Demand Planning Strategist...
-
Customer Experience Strategist
3 settimane fa
Roma, Lazio, Italia Amplifon A tempo pienoWe are seeking Customer Experience Strategist to drive a harmonized customer-driven culture across the company. The ideal candidate will envision the complete end-to-end customer journey and all client-focused initiatives.Key Responsibilities:Set up a CRM strategic framework across all customer journey and multiple channels to guarantee the achievement of...
-
Strategic Marketing Director
1 mese fa
Roma, Lazio, Italia Publicis Groupe A tempo pienoJob Title: Senior StrategistJob Summary:We are seeking a Senior Strategist to join our team at Publicis Groupe. As a key member of our strategy team, you will be responsible for developing and executing marketing strategies that drive business growth and customer engagement.Key Responsibilities:Lead cross-functional teams in the development of marketing...
-
Marketing Strategist
4 settimane fa
Roma, Lazio, Italia Lhh A tempo pienoPromotions Manager RoleAt LHH, we are seeking a talented Promotions Manager to join our marketing group. As a key member of the team, you will be responsible for developing strategic promotions and partnerships to increase product awareness. Your role will involve developing and managing current partners, scouting new ones, and creating relationships to...
-
Digital Transformation Strategist
4 settimane fa
Roma, Lazio, Italia NTT DATA A tempo pienoAbout the RoleNTT DATA, a global leader in IT services, is seeking a Digital Transformation Strategist to join its team. As a key member of our organization, you will be responsible for leading the implementation of end-to-end MarTech solutions, including architecture, integrations, and marketing operations. It is essential to have a strong understanding of...
-
Senior Business Strategist
3 settimane fa
Roma, Lazio, Italia Panasonic A tempo pienoJob Title: Senior Business StrategistWe are seeking a highly skilled Senior Business Strategist to drive business growth and development. Your success will be key to our company's expansion. Your growth is our growth. We invest in your future by enhancing your skills and abilities through training opportunities and interesting challenges. The role involves...
-
Digital Marketing Strategist
1 mese fa
Roma, Lazio, Italia Nephila A tempo pienoAbout the RoleWe are seeking a highly skilled Digital Marketing Specialist to join our team at Nephila. As a key member of our marketing team, you will be responsible for developing and implementing digital marketing strategies to drive business growth and engagement.Key ResponsibilitiesDevelop and execute digital marketing campaigns across multiple...
-
Digital Marketing Strategist
4 settimane fa
Roma, Lazio, Italia Tomra Collection Pty Ltd A tempo pienoThe Digital Marketing Specialist plays a key role in driving the company's digital marketing strategy forward. The successful candidate will be responsible for developing, implementing, and optimizing digital marketing campaigns across various channels to achieve the company's marketing objectives.As a key member of the Global Marketing Team, the Digital...
-
Digital Marketing Strategist
4 settimane fa
Roma, Lazio, Italia STADA Arzneimittel AG A tempo pienoAre you an expert in digital marketing looking for a new challenge? We have the perfect opportunity for you at STADA Arzneimittel AG. As our new Digital Marketing Manager, you will be responsible for developing and implementing a comprehensive digital marketing strategy that drives business growth and enhances our brand portfolio.Main...
-
Digital Marketing Strategist
2 settimane fa
Roma, Lazio, Italia Tomra Collection Pty Ltd A tempo pienoTOMRA Collection Pty Ltd is a global leader in resource recovery, and we are seeking a skilled Digital Marketing Specialist to join our team.Estimated Salary: $90,000 - $120,000 per annumWe are looking for a highly motivated and experienced digital marketing professional who can develop, implement, track, and optimize digital marketing campaigns across...
-
Product Marketing Strategist
3 settimane fa
Roma, Lazio, Italia Copeland A tempo pienoJob DescriptionThis role is responsible for spearheading new business growth through strategic front-end marketing initiatives and lead generation, focusing on launching new products and driving sales engagement across a large matrix organization.Key ResponsibilitiesDevelop and implement strategic marketing campaigns to launch new products and drive adoption...
-
Digital Marketing Strategist
1 mese fa
Roma, Lazio, Italia Justmarkets A tempo pienoJob Title: Regional Marketing SpecialistAbout the Role:We are seeking a highly skilled Regional Marketing Specialist to join our team at Justmarkets. As a key member of our marketing team, you will be responsible for developing and implementing a data-driven social media strategy aligned with our business goals.Key Responsibilities:Conduct market research...