Strategic Media Consultant for Luxury Brands

3 settimane fa


Milano, Lombardia, Italia dentsu A tempo pieno
Luxury Media Planning Role

The purpose of this position is to provide expert support to the senior team, taking responsibility for all administrative tasks within the team to ensure campaigns run smoothly and to plan.

Key Responsibilities:

  • Deliver omnichannel media plans given a budget and a media objective
  • Provide daily support to Client leads in responding to Client requirements
  • Report and support Clients in daily workflow
  • Deliver competitive analysis and market insights (focus luxury) to elevate consultancy tasks
  • Manage the operative relationship with assigned Clients
  • Planning and media management (offline and online integrated) according to the guidelines supplied by the Manager
  • Active participation in the definition of communication strategies, according to the guidelines supplied by the Client Manager
  • Coordination with creative agencies for adv materials
  • Coordination with media owners for assigned spaces with focus on Print OOH and Key market partners (On + Offline)
  • Participation to meetings with Clients and market stakeholders

Requirements:

  • A minimum of 2-3 years of experience in media planning (agency Media or Brand Internal media team), preferably with offline expertise and a nice-to-have online
  • Management of international Clients with a structured reporting workflow
  • Operative knowledge of media tools (MCS/Nielsen)
  • High propensity in teamwork
  • Good knowledge of English spoken and written
  • Accuracy, precision, attention to details
  • Able to work on multiple projects simultaneously
  • Proactivity
  • Problem-solving approach


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