Public Relations Specialist

4 giorni fa


Milano, Lombardia, Italia Byd Europe A tempo pieno
About the Role

The Marketing Department within BYD Europe is responsible for developing and implementing tailored marketing strategies specific to the European region. As a PR Specialist, you will play a key role in enhancing brand visibility and market presence in Europe.

Key Responsibilities
  • Execute communications and PR campaigns to optimize brand visibility and market presence.
  • Develop and implement strategies for media monitoring and crisis communication management.
  • Maintain and nurture strong cooperative relationships with press, media, and key opinion leaders.
  • Actively engage in and collaborate on European PR events and activities.
Requirements
  • University Degree in Communications, Media Studies, or Marketing and Public Relations.
  • Solid experience in the Automotive industry or Branded Public Relations field.
  • Excellent Digital Tools knowledge, customer-oriented mindset, and cross-cultural communications and interpersonal skills.


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