Il Media Planner Strategico
1 giorno fa
Descrizione del Lavoro:
La risorsa si occuperà di sviluppare strategie di pianificazione per soddisfare le esigenze dei clienti.
Le responsabilità principali in carico alla posizione ricercata includono:
- Partecipare all'esecuzione delle strategie globali di marketing, in accordo con le direttive espresse dalla Direzione del Servizio al Cliente di Havas Media.
- Gestire la relazione quotidiana con il cliente e risolvere eventuali problematiche inerenti il livello di servizio e gli aspetti qualitativi dell'attività svolta.
- Supervisionare e gestire le campagne digital/offline e coordinare con il resto del team al fine di promuovere la realizzazione di campagne integrate.
- Monitorare e controllare gli indicatori provenienti dalla direzione commerciale.
- Gestire la coerenza tra planning, reportistica e fatturazione.
- Sostenere il Managing Partner nella gestione e coordinamento del team di lavoro assegnato.
- Sviluppare il business sul Cliente e conseguente aumento del billing gestito, attraverso la proposizione dell'intera linea di prodotti e servizi di Havas Media.
Requisiti:
- Laurea o cultura equivalente.
- Esperienza minima di 4 anni presso agenzie media strutturate nel ruolo di Media Planner Senior, preferibilmente maturata su Clienti globali.
- Conoscenza approfondita dei principali strumenti di comunicazione e visibilità legati al mondo online, delle metriche di misurazione dell'efficacia delle campagne.
- Conoscenza e relazione con le principali concessionarie per la vendita di spazi off-line/on-line.
- Conoscenza avanzata di MS Office e dei principali tool di pianificazione.
- Ottima conoscenza della lingua inglese.
- Doti di relazione e comunicazione eccezionali e capacità di negoziazione.
- Autonomia operativa.
- Spiccato orientamento al Cliente ed ai risultati.
- Capacità di teamwork ed esperienza nel coordinamento di risorse.
- Capacità di organizzazione e pianificazione delle attività.
Reward:
L'incarico è stato valutato per un salario di circa 80.000 € annui, che può variare a seconda delle competenze e dell'esperienza professionale del candidato.
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