Marketing Assistant Intern for TENA Brand

4 settimane fa

Milano, Lombardia, Italia Essity A tempo pieno

About the Role

We are seeking a highly motivated Marketing Assistant Intern to join our team within the Consumer Goods Business Unit at Essity. As a Marketing Assistant Intern, you will have the opportunity to work alongside our Brand Manager for the TENA brand and contribute to the development of marketing strategies and campaigns.

Key Responsibilities

  • Support in Brand Strategy: Collaborate with the Marketing team to define and implement branding and marketing strategies.
  • Management of Marketing Campaigns: Support in planning and executing advertising campaigns, monitoring campaign effectiveness, and analyzing results to optimize future initiatives.
  • Regular market trend analysis, consumer panel research, and brand tracking: Conduct ongoing analysis of market trends, engage in consumer panel research, and continuously monitor brand performance.
  • Collaborate with external agencies and vendors to manage creativity, media, define contents, and ensure website updates.
  • Active collaboration in creating and implementing digital communication across owned and paid channels: Proactively collaborate in developing and executing digital communication strategies on various owned and paid channels.
  • Savi couponing follow-up and redemption analysis by activities: Monitor and analyze Savi campaigns, tracking conversion rates for digital samples, print materials, and other promotional activities.
  • Participate in the product & packaging development process, from conception to market introduction.
  • Help manage the brand's online presence through social media, websites, and other digital platforms.
  • Day-to-day operational tasks: Manage routine operational tasks associated with marketing and brand management, prioritizing efficiency and effectiveness.

Requirements

  • At least a bachelor's degree is requested. We are looking for a Master of Science student or a recent Master of Science graduated in Marketing, Economics, or a related field with a strong passion for marketing and brand management.
  • You are fluent in English and Italian (spoken and written). English will be used in the day-by-day work (both emails and calls).
  • You are proficient in Excel, PowerPoint, and Word and have a good aptitude for data analysis.
  • You have a genuine passion for customers and brands, and you want to actively contribute to achieving our goals.

What We Can Offer You

  • A unique opportunity to learn and grow within a team of experienced professionals.
  • A stimulating and inclusive international work environment where your ideas will be heard and valued.
  • The chance to build a solid professional network and develop skills that will accompany you throughout your career journey.
  • A competitive internship compensation and meal vouchers.

Together, we are improving lives, every day.

Working at Essity is not just a career; it is a chance to directly make the world a healthier, more hygienic, and safer place. With impactful innovations coupled with sustainable solutions, we strive to reach more people every year with the necessary and essential solutions for well-being.

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