Digital Media Operations Manager

4 settimane fa


Milano, Lombardia, Italia Publicis Media A tempo pieno
Job Description

Publicis Media is seeking a highly skilled AD Tech Lead to join its Milan offices. Reporting to the Head of eCommerce & Martech, this individual will be responsible for ensuring seamless execution of programmatic campaigns and initiatives, managing Ad Tech stack and platform architecture definition, execution, evolution, and new features.

Key Responsibilities
  • Develop and implement GTM strategies, focusing on packaging, positioning, and messaging.
  • Collaborate with internal teams to build and deploy complex business processes in a high-growth environment.
  • Analyze and interpret data to inform business decisions and drive results.
  • Manage relationships with Ad Tech vendors and train internal teams on new capabilities.
  • Design and implement Ad Tech improvement plans with Product and Ad Operations teams.
Requirements
  • 8+ years of experience in product management, digital media operations, or programmatic lead roles.
  • Extensive knowledge of digital media landscape and AdTech, including identity resolution, DSPs, programmatic media, and premium digital video.
  • Experience with cloud-based solutions, such as Google Cloud Platforms and Amazon Web Services.
  • Demonstrated success in building and managing complex business processes across multiple internal teams.
  • Strong analytical and quantitative skills, with the ability to use data and metrics to inform business decisions.


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