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Marketing Content and Design Specialist
1 mese fa
Atlas Copco Airpower N.V. is a leading provider of innovative solutions for various industries, including electronics, medical research, renewable energy, food production, and infrastructure.
As a Marketing Content and Design Specialist, you will play a crucial role in supporting the content marketing and basic design activities for the Portable Power and Portable Flow business lines.
Your responsibilities will include:
- Assisting the Divisional Marketing and Communication Manager in product launches, content writing, brochure development, press releases, and other content asset creation.
- Coordinating with local customer centers for their content needs.
- Managing translations for all content assets and working with customer centers on approvals.
- Coordinating with the creative agency on all design-related activities.
- Working with video production houses and managing video production for content related to products.
- Maintaining and updating the media gallery with the latest images and videos.
- Supporting content creation for all social media channels aligned with marketing needs.
- Ensuring content is SEO-friendly to maximize customer reach.
- Supporting content on additional projects related to NPS, MyToolbox, and Marketing Automation.
Key skills and qualifications include:
- Relevant work experience in content writing for different communications channels.
- Agile, adaptable, a collaborator, and willing to work in a fast-changing environment.
- Knowledge of the basics of search engine optimization (SEO) to optimize content for better visibility.
- Experience in video production and ability to manage photo and video shoots for products at the factory and on customer sites.
- Multitasking and great organizational skills.
- Creative thinking for ideating on new ways to communicate with customers at different stages of the marketing funnel.
- Skilled in photoshopping and managing in-house design tasks.
- Strong content writing and proofreading skills.
- Minimum of a Bachelor's degree in Content Marketing or a similar field.
- Minimum of 3 years of experience as a Content Marketing Specialist or a similar role.
- Experience of product marketing in a production environment would be considered a plus.
At Atlas Copco Airpower N.V., we value active collaboration, promotion of new ideas, and adherence to company rules. We strive to create a culture where difference is valued and we share a deep sense of purpose and belonging.