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Senior Marketing and Communications Strategist

2 mesi fa

Milano, Lombardia, Italia Teads A tempo pieno

Teads is seeking a dynamic and experienced Marketing & Communication Manager who possesses a strong enthusiasm for technology, innovation, and online video advertising.

This pivotal role will be instrumental in shaping and executing the Teads brand and communication strategy within the Italian market.

Key Responsibilities:

  • Lead the development of exceptional marketing communications for Teads IT, catering to our diverse brands, advertisers, agency clients, and publisher network.
  • Contribute to the formulation of marketing offerings and strategic initiatives.
  • Craft and implement Teads IT's media and local messaging strategy across various channels, including press, broadcast, and publications, to enhance Teads' visibility and promote our activities.
  • Ensure all communications align with the overarching global marketing strategy established by the organization.
  • Collaborate closely with the sales and publishing teams to provide comprehensive marketing support and resources.
  • Design, coordinate, and oversee targeted public relations campaigns that cultivate a favorable image for our business and garner media attention.
  • Draft, approve, and disseminate press releases.
  • Assist in the daily management of Teads' events program in Italy, ensuring that marketing communications are tailored to meet stakeholder needs.
  • Guarantee the effective and efficient execution of events.
  • Manage and enhance Teads' presence at various third-party exhibitions, partnering with stakeholders to ensure a cost-effective and impactful representation.
  • Create promotional materials in both printed and digital formats, ensuring the media kit is current and comprehensive.

Qualifications:

  • A robust professional background in communications and marketing, demonstrating expertise across a wide array of communication activities, including media relations, publications, marketing, social media, and events.
  • Proven experience in developing media strategies and relationships, as well as preparing press materials in an advertising context.
  • Significant experience in event management with a successful track record in delivering effective communication initiatives.
  • Creative mindset to introduce innovative ideas into marketing campaigns.
  • Ability to manage multiple tasks simultaneously while maintaining composure under pressure.
  • Exceptional organizational and planning skills, with a history of managing communication projects from inception to completion, showcasing effective prioritization and resource allocation.
  • Experience with social media platforms, including Facebook, Twitter, and YouTube.
  • Outstanding writing capabilities.
  • Fluency in both Italian and English, with excellent verbal and written communication skills.
  • A proactive and diligent self-starter, skilled in coordination and prioritization while utilizing resources efficiently.
  • Strong organizational skills with meticulous attention to detail.
  • Excellent interpersonal abilities, including the capacity to influence stakeholders both internally and externally.

About Teads:

Teads operates a premier, cloud-based, omnichannel platform that facilitates programmatic digital advertising across a global network of high-quality digital media. Our comprehensive solution empowers partners to leverage a range of technologies, including buy-side, sell-side, creative, data, and AI optimization.

For advertisers and their agencies, Teads provides a unified access point to the inventory of leading publishers and content providers worldwide. Through exclusive global media partnerships, we enable advertisers and agencies to connect with billions of unique monthly users in safe and responsible advertising environments, enhancing the effectiveness and efficiency of digital ad transactions.

Teads collaborates with top marketers, agencies, and publishers through a dedicated team of over 1,200 professionals across more than 30 countries.