Pomellato CRM Manager EMEA Role

4 settimane fa


Milano, Lombardia, Italia Pomellato S.P.A. A tempo pieno

About the Role

Pomellato S.P.A. is seeking a skilled CRM Manager to join our dynamic EMEA team in Milan. As a CRM Manager, you will play a crucial role in managing our Customer Relationship Management system for all retail across Europe.

Key Responsibilities

  • Develop and execute CRM strategies to drive customer acquisition, retention, and loyalty
  • Utilize CRM software to segment customer databases and target specific customer groups with tailored marketing campaigns
  • Analyze customer data to identify trends, preferences, and opportunities for personalized marketing initiatives
  • Collaborate with cross-functional teams, including Marketing, Sales, and Retail Operations, to align CRM initiatives with business objectives
  • Design and implement customer loyalty programs to incentivize repeated purchases and foster long-term relationships with customers
  • Monitor and evaluate the performance of CRM initiatives, utilizing key performance indicators (KPIs) to measure success and identify areas for improvement

Requirements

  • Master's degree in Marketing, Business Administration, or related field
  • Proven experience (5+ years) in CRM management, preferably within the luxury retail industry
  • Proficiency in CRM software, such as Salesforce, Microsoft Dynamics, or SAP CRM
  • Strong analytical skills, with the ability to interpret complex data and derive actionable insights
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams
  • Strategic thinker with a results-oriented mindset and a passion for delivering exceptional customer experiences


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