Marketing Campaign Planning Manager

4 settimane fa


Milano, Lombardia, Italia Club Med A tempo pieno

Marketing Campaign Planning Manager Job Description

The Marketing Campaign Planning Manager will be responsible for planning and implementing marketing guidelines and delivering assets for the Southern Europe and Emerging Markets cluster.

Key responsibilities include:

  • Identifying EAF guidelines and adapting them to each market of the cluster
  • Briefing external or internal suppliers to create local content for the cluster
  • Coordinating marketing campaigns with the marketing team and ensuring the quality of deployment
  • Relaying information to all teams and being responsible for the strategy and implementation of each promotional moment

Key Missions

Mission 1: Project Manager Marketing Campaigns

Plan, develop, and animate comprehensive marketing campaigns across key markets in line with the allocated budget

Collaborate with internal stakeholders to define campaign objectives, target audience, messaging, and desired outcomes

Monitor campaign performance and track key metrics to evaluate effectiveness

Mission 2: Coordinate, Implement Guidelines, and Deliver Content

Identify content and guidelines from EAF markets and implement them on each market according to the strategy

Produce and distribute marketing materials, animations plans, and assets, and guarantee the quality check on deployment

Mission 3: Create Local Content

Identify local needs according to the marketing plan and strategy

Create local content when it concerns at least two markets

Creation of effective communication assets/materials according to respective channels for local teams

Mission 4: Coordination and Accountable of Smooth Adaptation and Implementation

Responsible for all marketing implementation, adaptation, and creation for key promotional moments

Ensure the quality check on deployment per market

Lead the mobilisation/animation moments and presentations for each promotional moment

Profile Requested

University degree, proven marketing qualifications, and successful work experience(s) abroad

6-8 years' experience in marketing/planning campaign with experiences in multicultural environment

Skills Requested

Marketing tools and methods, market understanding & analytics, creative, organisational skills, and ability to interact with many departments and teams with different cultures

Written communication skills, analytical methods, creativeness, problem-solving, performance and results-driven, agile and proactive mind-set to drive innovation, good interpersonal relationships, strong attention to detail, and ability to multi-task and work to deadlines

Technical Skills (Tools...)

Advanced in ppt and excel and briefing competences

Languages

English, French (Italian and Spanish as a plus)

Behaviour

Entrepreneurial spirit, resilient, go-getter, persistent & demanding, open-minded, team player



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