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Head of Digital Marketing Operations

1 settimana fa

Milano, Lombardia, Italia HuFriedyGroup A tempo pieno

Position Summary

This position is responsible for developing and executing comprehensive digital marketing strategies across the EMEA region. The successful candidate will demonstrate a strategic mindset combined with strong technical and creative skills to drive our digital presence, lead generation efforts, and e-commerce performance.

Responsibilities:

  • Develop and implement the group's digital marketing strategy for the EMEA region.
  • Conceptualize, plan, and execute targeted digital campaigns.
  • Manage company websites and lead the digital lead generation process.
  • Optimize the e-commerce platform and support dealer e-commerce platforms.
  • Oversee external creative agencies and contractors.
  • Collaborate with regional teams to develop effective digital campaigns and content.
  • Support the development of digital sales tools and enablement materials.
  • Monitor digital marketing and e-commerce performance metrics.