Trade Marketing Strategist
6 giorni fa
About Mareblu
Mareblu is a leading provider of high-quality seafood to consumers. We are passionate about bringing sustainable and delicious products to the market.
We are currently seeking an experienced Trade Marketing Specialist to join our team in Milan. As an interim specialist, you will play a key role in driving demand and visibility for our products across various retail channels.
Key Responsibilities:
- Trade Marketing Execution: Support and implement trade-led activities, ensuring alignment with commercial and brand strategies.
- Promotional Strategy: Monitor promotional activities per customer in the GDO channel, optimizing the pack price strategy for maximum impact.
- Market & Competitor Analysis: Utilize IRI & Nielsen data (including StoreAudit, Foldernet) to track trends, performance, and competitive landscape.
- POS Material Development: Work with creative agencies to develop and execute in-store marketing materials (displays, profile strips, floor stands, pallets).
- Sales Collaboration: Provide commercial support for promo evaluation, assortment recommendations, listing plans, and sales strategies.
- Promo Tracking & Optimization: Manage the Promo Tool, tracking past, ongoing, and future promotions to enhance planning and effectiveness.
- Customer Planning: Support the development of Customer Plans, translating marketing strategies into tangible customer activations.
- Sku & Portfolio Optimization: Lead cross-functional teams (Sales, Supply, Finance) to optimize the product portfolio and manage new product development initiatives.
- Demand & Business Planning: Participate in monthly demand reviews and business product reviews, ensuring seamless coordination across teams.
About You
- Experienced in Trade Marketing, Category Management, Sales Support, or related fields within FMCG/Retail.
- Data Analysis Skills - Proficiency in market intelligence tools (IRI, Nielsen) and strong ability to interpret sales and promotional data.
- Retail & Shopper Knowledge: Understanding of trade marketing strategies, in-store execution, and customer engagement.
- Project Management: Ability to develop POS materials, track promotions, and coordinate activities across multiple stakeholders.
- Communication & Collaboration: Strong cross-functional collaboration skills with Sales, Marketing, and Supply Chain teams.
- Tech & Systems: Familiarity with Promo Tools, Trade Marketing Dashboards, SAP, and CRM/ERP systems is a plus.
What we can offer you
- A competitive salary and benefits package.
- Lunch tickets daily
- 1 day per week of smart working
- Health Insurance
- Opportunities for professional development and career advancement.
- A collaborative and innovative work environment that values sustainability and teamwork.
-
Motorcycle Trade Marketing Strategist
5 giorni fa
Milano, Lombardia, Italia The Goodyear Tire & Rubber Company A tempo pienoOverview:The Goodyear Tire & Rubber Company is one of the world's largest tire companies. It employs about 72,000 people and manufactures its products in 55 facilities in 23 countries around the world.About the Role:We are seeking a highly skilled Senior Specialist Trade Marketing Motorcycle to join our team. As a key pillar of our Motorcycle strategy, this...
-
Marketing Strategist
6 giorni fa
Milano, Lombardia, Italia Miniso Winky Italy A tempo pienoJob OverviewMiniso Winky Italy is seeking a highly skilled and experienced Marketing Strategist to lead our international marketing efforts. As a key member of our team, you will be responsible for developing and implementing targeted marketing strategies that drive business growth and expansion.
-
Global Retail Marketing Strategist
7 giorni fa
Milano, Lombardia, Italia Xiaomi Technology A tempo pienoXiaomi Technology is seeking a highly skilled and experienced Global Retail Marketing Strategist to lead our retail marketing efforts. The successful candidate will be responsible for developing and executing channel marketing plans in line with sales and marketing objectives.The ideal candidate will have strong knowledge of the consumer electronic industry,...
-
Marketing Influencer Strategist
7 giorni fa
Milano, Lombardia, Italia Open Search Network A tempo pienoMarketing Influencer StrategistAt Open Search Network, we're seeking a talented Marketing Influencer Strategist to join our team.About the Role:Develop and execute annual influencer marketing strategies and sport marketing activations.Lead the identification, development, and execution of influencer marketing campaigns and events for all sports brands.Scout,...
-
trade marketing traditional trade intern
4 settimane fa
Milano, Lombardia, Italia Gruppo Lactalis Italia A tempo pienoTRADE MARKETING TRADITIONAL TRADE INTERN Trade Marketing Sedi Milano (MI) BiG Gruppo Lactalis Italia è alla ricerca di un/a brillante laureando/a o neolaureato/a da inserire nellaBU Cheese all'interno della Direzione Commerciale.Il candidato, all'interno della struttura Trade Marketing Traditional Trade, affiancherà e sarà di supporto all'Head of Trade...
-
Trade Marketing Specialist
3 settimane fa
Milano, Lombardia, Italia Unicorns Hunter A tempo pienoMain responsibilities:- Supporting the development and execution of trade marketing plans and strategies.- Assisting in the creation of promotional materials, such as brochures, presentations, and sales kits.- Coordinating with internal teams, such as sales, marketing, and product development, to ensure alignment of trade marketing initiatives with overall...
-
Marketing Strategist
5 giorni fa
Milano, Lombardia, Italia Miniso Winky Italy A tempo pienoJob DescriptionAbout Us:Miniso Winky Italy is a leading international retailer of affordable lifestyle products. Our company prides itself on offering high-quality products at an unbeatable price point.About the Role:We are seeking a highly skilled Marketing Strategist to join our team in Italy. As a Marketing Strategist, you will play a key role in...
-
Trade Marketing Manager
2 settimane fa
Milano, Lombardia, Italia Randstad Professional Italia A tempo pienoSiamo alla ricerca di un Trade Marketing Manager dinamico e strategico per un'importante azienda del settore food con sede a Milano .Il candidato ideale avrà il compito di sviluppare e implementare strategie di trade marketing per massimizzare la visibilità e la performance dei prodotti nei canali di vendita.Sede: Milano (In presenza) Responsabilità...
-
Influencer Marketing Strategist
2 giorni fa
Milano, Lombardia, Italia TN Italy A tempo pienoAbout the RoleWe are looking for a highly skilled Influencer Marketing Strategist to join our team. As an Influencer Marketing Strategist, you will be responsible for developing and executing influencer marketing strategies that drive business growth.You will lead a small team and be responsible for the professional growth of each team member. You will work...
-
B2B Marketing Strategist
1 settimana fa
Milano, Lombardia, Italia GfK Growth from Knowledge A tempo pienoWe are seeking a highly skilled B2B Marketing Strategist to join our Italy Field Marketing team at GfK Growth from Knowledge. In this role, you will be responsible for developing and executing strategic brand activation plans with a focus on content, events, partnerships, and account-based marketing in the region.Job ResponsibilitiesAs a B2B Marketing...
-
Marketing Trade Specialist
5 giorni fa
Milano, Lombardia, Italia InBev Italia A tempo pienoJob Overview:We are seeking a skilled Trade Marketing Intern to join our vibrant Ho.Re.Ca (On Trade) channel team, dedicated to fueling the growth of our flagship brands.Key Responsibilities:Support the development and strategic planning of Trade activities, including contests, sales incentives, promotional leaflets, and POC executions.Analyze performance...
-
Trade Marketing
4 settimane fa
Milano, Lombardia, Italia Swarovski A tempo pienoAt Swarovski, where innovation meets inspiration, our people desire to explore, experience, and create.We are looking for a Trade Marketing & Customer Experience Manager where you will get a chance to work in a rewarding role within a diverse team that is pushing boundaries.Be part of a truly iconic global brand, learn and grow with us.We're bold and...
-
Trade Marketing Intern
4 settimane fa
Milano, Lombardia, Italia InBev Italia A tempo pienoSeniority Level: ON TRADE - TRADE MARKETING INTERN: Introduction Step into the world of our Trade Marketing Team, dedicated to the vibrant Ho.Re.Ca (On Trade) channel As we fuel the growth of our flagship brands (Corona, Leffe, and Stella Artois), you will play a pivotal role in bringing our Trade activities to life, monitoring KPIs, and supporting Sales...
-
Trade Marketing Intern
6 giorni fa
Milano, Lombardia, Italia InBev Italia A tempo pienoSeniority Level:ON TRADE - TRADE MARKETING INTERN:IntroductionStep into the world of our Trade Marketing Team, dedicated to the vibrant Ho.Re.Ca (On Trade) channel As we fuel the growth of our flagship brands (Corona, Leffe, and Stella Artois), you will play a pivotal role in bringing our Trade activities to life, monitoring KPIs, and supporting Sales team...
-
Trade Marketing Intern
4 giorni fa
Milano, Lombardia, Italia InBev Italia A tempo pienoSeniority Level:ON TRADE - TRADE MARKETING INTERN:IntroductionStep into the world of our Trade Marketing Team, dedicated to the vibrant Ho.Re.Ca (On Trade) channel As we fuel the growth of our flagship brands (Corona, Leffe, and Stella Artois), you will play a pivotal role in bringing our Trade activities to life, monitoring KPIs, and supporting Sales team...
-
Marketing Strategist
6 giorni fa
Milano, Lombardia, Italia Anker Innovations LTD A tempo pienoAt Anker Innovations LTD, we are seeking a talented Marketing Strategist to join our team. As a key member of our marketing department, you will be responsible for developing and executing a comprehensive brand development strategy that aligns with our company's overall vision.Key ResponsibilitiesCollaborate with cross-functional teams to define market...
-
trade marketing modern trade intern
4 settimane fa
Milano, Lombardia, Italia Gruppo Lactalis Italia A tempo pienoGruppo Lactalis Italia è alla ricerca di un/a brillante laureando/a o neolaureato/a da inserire nellaBU Cheese all'interno della Direzione Commerciale.Il candidato, all'interno della struttura Trade Marketing Modern Trade, affiancherà e sarà di supporto al Trade Category Manager nelle seguenti attività: Studio del mercato in termini di trend,...
-
Trade Marketing Coordinator
5 giorni fa
Milano, Lombardia, Italia InBev Italia A tempo pienoJob Description:InBev Italia is seeking a Trade Marketing Intern to join our team, dedicated to the Ho.Re.Ca (On Trade) channel.Key Responsibilities:Support the development and strategic planning of Trade activities, including contests, sales incentives, promotional leaflets, and POC executions.Analyze performance data and track KPIs, contributing to...
-
Trade Marketing Specialist
2 settimane fa
Milano, Lombardia, Italia Bracchi Transport & Logistics A tempo pienoTrade Marketing Specialist (5 months contract)MarebluAt Mareblu, we are passionate about bringing high-quality seafood to consumers.As an interim Trade Marketing Specialist, you will play a key role in driving demand and visibility for Mareblu products across various retail channels.This position is instrumental in executing trade marketing strategies,...
-
Trade Marketing Specialist
5 giorni fa
Milano, Lombardia, Italia Mareblu A tempo pienoTrade Marketing Specialist (5 months contract)At Mareblu, we are passionate about bringing high-quality seafood to consumers. As an interim Trade Marketing Specialist , you will play a key role in driving demand and visibility for Mareblu products across various retail channels. This position is instrumental in executing trade marketing strategies,...